Analytics Manager

Division : India Business

Department :

India Business Prescription Marketing

Sub Department 1 :

Commercial Excellence

Job Purpose :

Cipla Limited is one of the top 5 pharma company in the Indian Pharmaceutical Market. Its product portfolio includes over 1,500 products across wide range of therapeutic categories. Cipla has always been at the forefront of implementing new age engagement models with doctors enabled by digital and analytics to give them a best-in[1]class experience.

The Analytics Manager will be responsible for

Running advanced analytics based on AI / ML models to solve business problems, work with stakeholders to communicate the findings of the analytics

Developing existing products and assets to match the evolving business needs and technology landscape, enrich

Phoenix elements like D360, NBA etc. with real-time and more meaningful findings

Driving product vision and strategy as one of the closest people in the business, work closely with other

stakeholders (Design team, Business team, IT team, technology partner etc.) for product planning and execution

throughout the product lifecycle

Key Accountabilities (1 / 6)

Drive advanced analytics and generate insights for One India Business

Gather unstructured business problems from the stakeholders and proactively drive analytics to deliver

actionable insights for business decisions

Work with stakeholders to enrich the insights by connecting dots with other quantitative and qualitative findings, validating the analytics outcome with multiple data sources to overcome data quality issues

Assess and onboard new datasets, technology to drive more meaningful and faster insight generation

Work collaboratively with the data scientists to deliver quality and impactful outcomes on time

Key Accountabilities (2 / 6)

Product Development, launch & Usage (Phoenix elements like D360, NBA etc.)

Drive product vision and communicate ‘the story’ effectively to key stakeholders and the rest of the team

Own the end-to-end product from inception to development and determine tangible business impact of products

Ensure customer-driven design considering user pain points & usability test results, while using market & industry knowledge as well as continual research, to deliver a well-positioned product

Set up a robust review and feedback mechanism across teams to ensure alignment and efficiency

Collaborate with stakeholders to ensure the product is aligned with the team’s strategy and requirements

Major Challenges

High volume of unstructured data (sometimes of low quality)

Managing stakeholders across various functions for getting buy-in for analytics outcomes and to drive product development

Delivering product enhancements according to timelines while managing uncertainties within the process

Ensuring continuous improvement in the products based on real time feedback from users

Key Interactions (1 / 2)

Data scientists to derive insights from data base

Commercial / Sales teams to share insights and implement product for end users

Design team to develop product frontend

Technology team to develop infrastructure to host products

Strategy team to develop and implement product vision

Key Interactions (2 / 2)

Technology vendor to ensure appropriate infrastructure for delivering products

Creative agencies to develop designs for product frontend, internal communications

Dimensions (1 / 2)

Responsible for driving advanced analytics for >

10K employees (Field + HO)

Developing and managing products which impact medicals representatives catering to ~4 Lakh doctors

Key Decisions (1 / 2)

Product design and layout

User journeys within product and feedback mechanism

Mechanism for project management within the team

Key Decisions (2 / 2)

Overall product vision and features offered by product

Education Qualification :

Bachelors degree in computer science or related field

Relevant Work Experience :

3-5 years of experience in advanced analytics / data science / product development in pharmaceutical domain in

an agile setting in a similar role.

Proven knowledge of standard concepts, practices, and procedures within the healthcare industry with focus on

digital.

Comfortable with technology / IT to be able to engage in discussion with tech team to understand risks

Strong Excel, SQL and Python skills

Strong communication skills with ability to communicate complex messages and trade-offs and tell a compelling story

Ability to influence a diverse group of stakeholders – strong interpersonal skill