Strategist (Design Intelligence & Experience)

DESIGNATION : Strategist ( Design Intelligence & Experience)

PRIMARY LOCATION : Mumbai

JOB SUMMARY :

The Strategist applies design thinking to tackle complex challenges, unlock growth opportunities, and shape how brands are experienced—not just understood. This role transforms insights into cohesive brand experiences by crafting journeys, sensory touchpoints, and integrated experience systems. Acting as a bridge between strategy and design , the strategist ensures every creative output is rooted in human needs, brand purpose, and experiential consistency , delivering solutions that resonate deeply and drive meaningful engagement.

KEY RESPONSIBILITIES :

Apply design thinking to reframe problems, surface unmet needs, and identify growth opportunities.

Develop experience principles, brand worlds, and sensory cues that translate strategy into lived experience.

Build journeys, blueprints, and ecosystem maps to ensure seamless, coherent brand behavior across touchpoints.

Translate strategy into clear, actionable creative briefs and evaluate creative work for experiential and sensory alignment.

Lead workshops, co-creation sessions, and rapid prototyping to explore and validate experience concepts.

REQUIRED SKILLS :

Ability to see the big picture and connect complex elements into cohesive strategies.

Strong aesthetic and conceptual sense to ensure brand experiences are visually and emotionally compelling.

Deep understanding of how visual, auditory, and tactile cues influence brand perception.

Skilled in designing end-to-end customer journeys and integrated experience systems.

Proven ability to convert insights into tangible, innovative experience concepts that drive brand growth.

About Conran Design Mumbai

At Conran Design Mumbai, we design better brands that positively transform how people think, feel, and experience the world. We collaborate with our clients to develop and activate meaningful brands and communications that matter. From research and insight-driven consultancy to effective and impactful delivery, we’re specialists in strategy, communications, design and activation.

Founded in 1957 by Sir Terence Conran, Conran Design Mumbai is Havas’ flagship brand and design consultancy. With studios in London, Paris, Mumbai and New York, its team of 250 strategists and creatives work across brand strategy, brand design, experience design, and communications and engagement, using thoughtful design to inspire progress for their clients.

Our India practice has won numerous awards including a silver as Campaign South Asia Agency of the year, and is a proud partner to diverse brands such as Zydus Lifesciences Ltd. , Nestle, The Coca-Cola Company, mCaffeine, Hyphen, LT Foods, Tata Cliq, Reliance Jewels, Shazé, PayU, Usha Martin, Adani Capital and more.

With teams based in the UK, US and India, we are also an integrated part of one of the world’s largest communications networks : Havas, owned by Vivendi.

For more information, visit https : / / www.conrandesigngroup.com / & follow Conran Design Mumbai on social media.

About Havas India

Havas India gathers the expertise of 21 agencies, specialised divisions and strategic alliances across 3 verticals :

Havas Media Network – Havas Media, PivotRoots (integrated digital), Arena Media, Havas Market (e-commerce), Havas Play (sports, entertainment & content), Havas Programmatic Hub (programmatic trading desk), Havas Analytics (data & analytics), Socialyse (pure play social media); strategic alliances : Havas Media Tribes (out-of-home), Havas Play Gameplan (sports marketing) and KlugKlug (influencer tech stack)

Havas Creative Network – Havas Worldwide India (creative), Havas People India (talent communications & employer branding), Havas CX India (customer experience), Think Design (UX / UI), Shobiz (experiential marketing), Shobiz Exhibits (exhibitions) Conran Design Mumbai (branding & design), PR Pundit Havas Red (PR), and Prose on Pixels (content-at-scale)

Havas Health & You – Havas Life Mumbai (health & wellness communications)

With its unique Village model, it is an integrated network present across 3 Villages in Mumbai, Gurgaon and Bengaluru, and regional offices in Kolkata, New Delhi, Hyderabad and Chennai, with over 2000+ professionals and associates.

As one of India’s fastest growing and agile networks, Havas India has bagged multiple new clients across verticals and won several prestigious awards over the last 2 years including the group being Great Place To Work® Certified™ twice in a row (Nov 2022 - Nov 2023 & Dec 2023 – Dec 2024), consistently being featured in the top 3 at R3 New Business League rankings, and winning at Campaign Asia-Pacific Agency of the Year awards, e4m Indian Marketing Awards 2023, ABBY One Show 2023, Campaign Women Leading Change awards, and more. Our CSR programs, DE&I initiatives, and being actively involved in various industry associations is what keeps us invested as a network that has a clear mission of making a meaningful difference to brands, businesses and people.

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.

For more information, visit https : / / in.havas.com / and follow Havas India on social media.