Social Media & Brand Manager

Company Description

Inspired by the legacy of General Hari Singh Nalwa, a historic leader known for protecting and building resilient communities, the Hari Singh Nalwa Foundation Trust (HSNFT) is a public health organization on a mission to build modern "fortresses of health" for India's underserved populations. We are deploying an innovative model to close the last-mile healthcare gap, making quality care accessible and affordable in rural and low-resource settings.

We are at a pivotal moment of growth and are looking for a passionate, results-driven leader to join our core team and help turn this vision into a scalable, national reality. Follow our journey on LinkedIn to stay updated on our mission to build a healthier, more equitable India.

The Opportunity :

As our foundational Social Media & Brand Manager, you will be the chief storyteller and the public voice of HSNFT. You will be responsible for translating our life-saving, on-ground work into a powerful and engaging digital narrative that inspires followers, attracts partners, and builds a national brand.

This is a unique opportunity for a creative and strategic individual to build a brand from the ground up, shaping the public identity of an organization that is at the forefront of healthcare innovation in India.

Key Responsibilities :

• Develop and execute a comprehensive content and social media strategy across all platforms.
• Manage the day-to-day operations of all HSNFT social media channels, including content creation, scheduling, posting, and community engagement.
• Create compelling, high-quality content (written posts, simple graphics, short videos, and impact stories) that communicates our mission and results.
• Act as the brand guardian, ensuring all external communications are consistent with HSNFT's professional tone.
• Grow our online community by increasing follower count and engagement rates.
• Monitor social media analytics, track key performance indicators (KPIs), and provide regular reports on what's working and what's not.
• Collaborate with the Partnerships & Communications Lead to create materials for donors, partners, and award applications.

Who You Are (Skills & Qualifications) :

We are looking for a candidate with a passion for storytelling and a proven ability to build a brand in the digital space.

Must-Have Qualifications :

Key Skills & Attributes :

Why Join HSNFT?