Digital Advertising Strategist

Job description

Job Title : Paid Media Specialist

Location : Goregaon East, Mumbai.

Work Mode : Work from Office

Work Timing : 10 : 00 am to 7 : 00 pm

Experience Level : Minimum 3 to 4 years

Alternate Saturday-Off and other Saturday Work from Home

Candidates are required to bring their laptop to the office.

Role Description

• Develop and oversee overall performance marketing strategy
• Create and manage Google Ad campaigns (SEM), Facebook Ads, and Instagram Ads (Social media advertising)
• Ensure top organic search ranking positions (SEO)
• Manage paid listings on third-party websites and media partners
• Develop and oversee email marketing and marketing automation strategy
• Manage Google Analytics to track and measure all marketing campaigns
• Develops engaging, creative, and innovative content for regularly scheduled posts that enlighten audiences and promote brand-focused messages
• Coordinates social media messaging with the SEM team, graphic designers, video editors, servicing team, etc. to ensure the client's and the company’s digital presence.
• Analyzes social media campaigns with tracking systems to gather visitor data and determine efficacy areas for social media campaign improvement
• Create and maintain social media reports on a daily, weekly and monthly basis.
• Staying updated with digital trends and the industry.
• Ensuring no mistakes are made on the client accounts.

Requirements :

Application Process : Interested candidates should submit their resume and cover letter to [hr@buzzmakers.in].