Regional Head – Tamil Nadu(Sales & Community)

Hyderabad (first 3–6 months) → Chennai

Experience : 4–7 years

Early-stage Startup | High Ownership

Reports to :

Head of Growth & Community

Company Description

Praja

is a hyper-local social platform built for Bharath — where people instantly discover everything happening in their village, mandal, and district, in their own language.

Every user is mapped to their real geography and interest areas, enabling authentic village-level communities and interest communities that reflect how Bharath connects in the offline world. Today, citizens, local leaders, and political parties use Praja to share updates, create viral posters, run digital campaigns, and stay connected with their people. We’ve become the go-to digital layer for political and community engagement in Telugu states, driven by deep vernacular adoption and high user trust.If you want to build for the next 500M internet users, experiment fast, and scale a high-growth consumer product from the ground up —

Praja is the place for you.

About the Role

Praja is expanding into Tamil Nadu, and we’re hiring a

Regional Head – Tamil Nadu (Sales & Community)

to lead the launch and scale of the entire state.

For the first

1-3 months , you will understand our AP / Telangana playbooks, internal systems, and operational models. During this period, you’ll also set up Tamil Nadu’s content, community, and sales foundation.

Post this, you will take full ownership of Tamil Nadu — building the team, running daily operations, scaling district presence, forging key partnerships, and driving ARR.

What You’ll Own

End-to-end Tamil Nadu launch & operational scale

Tamil content + community engine

Sales hiring, funnel ownership, and revenue delivery

Replication of AP / Telangana playbooks for TN

ARR targets & state-level KPIs end-to-end

What You’ll Do

Build and run Tamil content + poster operations

Hire, train, and lead the TN sales team; own funnel outcomes

Build partnerships with influencers, community bodies, political parties & local networks

Translate AP / Telangana insights into Tamil-specific playbooks

Hire and lead a

10–20 member team

across content, community, and sales within the first 3 months

Drive ARR, sales performance, and district-level scale

What Success Looks Like :

1–3 Months

Build initial TN team (content, community, sales)

Stabilize daily Tamil content & Community operations

Contribute toward achieving a

$500K ARR run rate

3–6 Months

Fully launch Tamil Nadu operations

Achieve

$1M ARR

using AP / Telangana playbook replication

Strengthen political, content & community partnerships

What We’re Looking For

Core Experience (Mandatory)

4–7 years of experience leading teams in managerial roles, running operations or business functions

Proven ability to hire, manage, and scale on-ground teams (content / community / sales)

Native Tamil speaker with deep understanding of Tamil Nadu tier 2 / 3 audiences

Bachelor’s from a Tier-1 college or MBA preferred

Mindset & Working Style

Experience in entrepreneurial roles (founder, early employee) or 0→1 startup environments is highly preferred

High ownership, execution velocity, and ability to operate independently

Bonus (Nice-to-Have)

Exposure to political consulting or prior experience in political strategy firms is an added advantage

Experience working in a content startup or a vernacular-focused high-growth startup

Compensation & Benefits

Salary : ₹24–30 LPA (based on experience)

Equity : ESOPs offered on top of the CTC (not included in the salary package)

Benefits : Opportunity to build Praja in Tamil Nadu from zero to scale, Work closely with founders

Why Join Us

Lead Tamil Nadu end-to-end — content, community, sales & partnerships

Build the region’s entire operational engine from scratch

Join a fast-growing startup shaping Bharat’s political & community landscape