Senior Executive - Performance Marketing from D2C Background

We are hiring for the Senior Executive - Performance Marketing from a D2C Background for the Gurgaon location.

Experience : 4 Years - 6 Years

Salary : Up to 10 L.P.A.

Roles & Responsibilities :

Roles and Responsibilities

• Build and manage acquisition campaigns across various channels including social, SEM, and display to drive revenue and increase ROI.
• Analyze and optimize campaign performance based on data-driven insights and strategy using quantitative analysis.
• Must possess proficiency in managing a monthly marketing budget ranging from 10 to 15 lakh.
• Identify marketing performance issues and pinpoint the root cause analysis with the help of analytics tools such as Google Analytics, Google search console, etc.
• Effectively communicate complicated analyses by developing easy-to-use reporting or visualization dashboards (demand funnel, marketing planning and budgeting, marketing ROI, operational efficiency, campaign impact, awareness, events, and strategic KPIs).
• Understand new and relevant KPI metrics requirements for performance management and optimization purposes.
• Work with creative and marketing teams to test strategies and innovation.
• Deliver quantifiable improvements in ROI and cost per conversion (CPA) across all channels.

Qualifications

Skills Required

Google Ads, Google Adwords, Google Analytics, Performance Marketing, Google Search Console