Company Description
THE LEAPFROG NETWORK is not your average ad agency - we're the cool experts in the marketing playground. Our campaigns are stronger than your coffee, and we've got more ideas than coffee stains on our brainstorming whiteboard. If you're ready for a joyride through the world of witty campaigns and quirky concepts, join us to make your brand stand out like a unicorn!
Role Overview :
We are looking for a creative and driven Influencer Marketing Executive to lead and execute influencer campaigns across platforms. The ideal candidate will have a strong understanding of digital marketing trends, influencer landscapes, and social media platforms.
Key Responsibilities :
- Identify, research, and build relationships with relevant influencers across platforms (Instagram, YouTube, etc.)
- Coordinate and execute influencer marketing campaigns aligned with brand goals.
- Negotiate deliverables, budgets, and timelines with influencers.
- Track, analyze, and report on campaign performance and ROI.
- Maintain a database of influencer contacts, collaborations, and content deliverables.
- Collaborate with content, design, and product teams for effective campaign execution.
- Stay updated on emerging influencers, trends, tools, and best practices in the influencer marketing space.
Requirements :
Bachelor’s degree in Marketing, Communications, or a related field.0-1 year of experience in influencer marketing or digital marketingStrong communication, negotiation, and relationship-building skills.Creative mindset with an eye for trends and aesthetics.Familiarity with influencer platforms and tools.Proficiency in social media platforms and analytics tools.