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Marketing Analyst

Marketing Analyst

Weekday AIBengaluru, KA, IN
22 days ago
Job type
  • Quick Apply
Job description

This role is for one of Weekday’s clients

Salary range : Rs 800000 - Rs 1200000 (ie INR 8-12 LPA)

Min Experience : 3 years

Location : Bengaluru

JobType : full-time

Requirements

Key Responsibilities

  • Analyze data across CRM, paid ads, social, and web analytics to uncover trends and performance insights
  • Use AI-powered tools (e.g., ChatGPT, GenAI dashboards, automation platforms) to enhance reporting, forecasting, and analysis
  • Build and automate dashboards to track KPIs, campaign effectiveness, and ROI
  • Conduct market and competitor research using both traditional and AI-enhanced approaches
  • Drive customer acquisition, retention, and engagement strategies based on data insights
  • Collaborate with Content, Product, and Sales teams to align analytics with business goals
  • Design and execute A / B tests, run experiments, and support predictive modeling initiatives

What You Bring

  • 3+ years of experience in marketing analytics, growth strategy, or business intelligence
  • Strong command of tools such as GA4, HubSpot, Tableau, Power BI, or similar platforms
  • Proficiency with AI / GenAI platforms for marketing insights and automation
  • Ability to extract actionable insights from complex data and translate them into business impact
  • Experience building dashboards and reports to support growth and performance tracking
  • Excellent communication and collaboration skills

    • Nice to Have

  • Hands-on experience with predictive modeling, segmentation, and personalization using AI
  • Familiarity with multiple digital marketing channels (SEO, SEM, email, paid ads, social)
  • Knowledge of marketing automation and attribution modeling tools
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    Marketing Analyst • Bengaluru, KA, IN