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Marketing Manager [12 / 10 / 2025]

Marketing Manager [12 / 10 / 2025]

The Better FlourIndia
1 day ago
Job description

BETTER FLOUR PVT LTD

www.thebetterflour.in

THE BETTER & BOLDER FLOUR

Company Overview :

Flour is the foundation of our meals. It certainly nourishes, but we asked ourselves, what if we made it better?

Taking the matter into our (flour-dusted) hands, we swapped traditional grains with healthier alternatives to deliver a flour that is both full of flavour and good for your gut.

Role Overview :

We have an exciting opportunity for a talented Marketing Manager to join our rapidly growing food brand. If you're looking for a dynamic role where you can make a significant impact, this is the perfect fit for you!

As a Marketing Manager, you will play a pivotal role in shaping and executing our brand strategies, driving market penetration, and enhancing our brand's presence. This role offers a unique opportunity to gain valuable experience in a fast-paced environment and make a meaningful impact on our brand's growth and market presence.

Responsibilities :

  • Conduct market research and consumer insights analysis to identify emerging trends, competitive opportunities, and consumer preferences.
  • Drive the development and execution of impactful marketing campaigns across various channels, including digital, social media, and experiential activations.
  • Collaborate closely with cross-functional teams to ensure brand consistency across product development, packaging, pricing, and distribution.
  • Track and analyze brand performance metrics, adjusting strategies as needed to drive continuous growth.
  • Build and maintain strong relationships with external partners, agencies, and influencers to amplify brand presence.
  • Stay on top of industry trends, competitors' activities, and emerging marketing strategies to provide innovative recommendations.
  • Act as a brand ambassador, embodying our brand values and creating a positive brand image both internally and externally.

Requirements and skills :

  • Proven working experience as Marketing Manager or Associate Marketing Manager
  • Experience in identifying target audiences and devising effective campaigns
  • Data-driven thinking and an affinity for numbers
  • Marketing Strategies & Campaigns
  • Digital & Social Media Marketing
  • Market Research & Consumer Insights
  • Advertising & Activation Campaigns
  • Potential Backgrounds :

  • Bachelor's degree in marketing or related field
  • 3+ years of brand management or marketing experience
  • Proficiency in digital marketing tools and social media platforms
  • Creative thinking and ability to contribute innovative ideas
  • Self-motivated and adaptable to a fast-paced startup environment
  • On-site work : Worli office, 5 days a week & one 3rd Saturday working.

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