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Digital Marketing Specialist

Digital Marketing Specialist

MOI - Handcrafted LuxuryAhmedabad, Gujarat, India
7 days ago
Job description

About the job

At Aurus and Moi we are slowly built a community where everyone on the team can thrive. Here you’ll find opportunities to innovate and support growth through individual and team development, all within a setup where every voice is heard.

We’re looking for a responsible digital marketing mind and soul — not just someone who runs ads, but someone who sees the bigger picture :

  • Thinks of platforms as ecosystems and a funnel , not just fragmented ad spaces
  • Balances data with storytelling — where content sparks attention and analytics sharpen direction
  • Measures what truly matters, separating vanity metrics from valuable growth parameters, controlling leakage and planning scale
  • Understands how omnichannel attribution models can be built
  • Enjoys analyzing algorithms, debating attribution models , staying current with the emerging trends in the industry

or reverse-engineering customer journeys for fun

What you’ll bring

  • A degree in Computer Science, Marketing, Data Analytics, or a related field — or equivalent relevant experience.
  • Familiarity with Meta, Google Analytics, Google Tag Manager, or similar analytics platforms.
  • A basic understanding of web technologies and tracking implementation.
  • Strong analytical and problem-solving skills, with a knack for simplifying complex data.
  • About us

    Started in 2003, AURUS is a fine jewelry house that designs handcrafted jewelry inspired by the traditions and cultures across India and the globe.

    Moi – the house’s pret line was launched in late 2019 and caters to a global audience.

    With a studio and a boutique store located in Vastrapur, Ahmedabad, the brands have a team of 70 jewelry geeks. The in-house team of 15 comprises a mix of designers, stylists, content creators, and production managers. And over 50+ artisans work for the brands from their workshops spread across the country.

    The design house aims to disrupt the current impersonal and mechanical jewelry industry by replacing it with a process that is more personal and direct through a digital, transparent, and D2C approach. Aurus caters to a discerning audience, that appreciates the value in understated luxury through timeless, handcrafted jewelry.

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    Digital Marketing Specialist • Ahmedabad, Gujarat, India

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