Digital Marketing ManagerVarun Digital Media • Hyderabad, Republic Of India, IN
Digital Marketing Manager
Varun Digital Media • Hyderabad, Republic Of India, IN
30+ days ago
Job descriptionOwn end-to-end lead generation strategy (organic, paid, and AI-driven funnels). Design and execute target-based campaigns aligned with monthly and quarterly sales goals. Implement multi-channel demand generation (Google Ads, LinkedIn Ads, Meta, Email, Influencer Partnerships). Use AI for predictive lead scoring, audience segmentation, and intent-based targeting . Continuously optimize CPL (Cost per Lead) and improve MQL → SQL → Revenue conversion rates . Build autonomous marketing workflows using AI and automation platforms (Zapier, HubSpot AI, Salesforce Einstein, Marketo). Leverage generative AI for personalized campaigns, scalable content, and chat-driven engagement . Automate reporting, lead nurturing, and pipeline management . Create cross-platform growth strategies for engagement, community building, and lead generation. Use AI-powered social listening to track trends, identify influencers, and manage brand reputation. Run paid + organic campaigns optimized for conversions and awareness. Lead and mentor a digital marketing team (SEO, content, performance ads, social media, automation specialists). Collaborate with sales, project managers, and product teams to align digital activities with revenue targets. Drive a performance-driven culture , ensuring accountability and innovation across the team. Build real-time dashboards integrating GA4, Looker Studio, BigQuery, and AI-based BI tools. Track KPIs : leads generated vs. targets, ROI, automation efficiency, LLM visibility share, conversion rates . Deliver monthly / quarterly reports to leadership, with actionable recommendations. Proven expertise in target-driven lead generation (B2B & B2C). Mastery in SEO + LLM optimization for emerging AI search. Advanced knowledge of AI-powered marketing, automation, and growth hacking . Proficiency in Google Ads, Meta Ads, LinkedIn Ads, Programmatic DSPs . Strong leadership, cross-functional collaboration, and decision-making skills. Analytical mindset with the ability to convert data into actionable strategy . Bachelor’s / Master’s in Marketing, Business, or Analytics. 6–10 years of hands-on digital marketing experience , with at least 3 years in a managerial role. Demonstrated track record of meeting or exceeding lead generation targets . Certifications in AI-driven marketing, SEO, or digital automation tools are a plus. Qualified Leads Generated vs. Targets (MQLs, SQLs). Cost per Lead (CPL) and ROI. Organic + AI-driven visibility in search engines & LLMs. % of marketing processes automated . Team productivity and campaign success rates.
Job Title : Digital Marketing Manager
Location : Begumpet, Hyderabad
Work Mode : WFO
Job Type : Full-Time
Required Exp. – 6+ years.
Role Overview
We are seeking a visionary Digital Marketing Manager to lead AI-powered marketing strategies with a strong focus on SEO, LLM (Large Language Model) ranking, social media growth, and lead generation on a target-driven basis . This role requires a strategic leader and hands-on executor who can leverage AI, automation, and advanced digital strategies to deliver measurable business growth.
Core Responsibilities :
1. SEO & LLM Ranking
- Build LLM-first SEO frameworks to rank in AI-powered search platforms like ChatGPT, Gemini, Claude, and Perplexity.
- Optimize web assets for semantic search, conversational queries, and structured data .
- Conduct competitor / market analysis to identify LLM ranking opportunities .
2. Target-Driven Lead Generation
3. AI-Powered Marketing & Automation
4. Social Media & Growth
5. Leadership & Collaboration
6. Analytics & Reporting
Key Skills & Competencies
Qualifications
Performance Metrics (KPIs)
Apply Now!
If you are interested in the above position, please share your updated resume at pavan@varundigitalmedia.com .
8341569819.
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Digital Marketing Manager • Hyderabad, Republic Of India, IN
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