Copy and Content Writer - Digital Marketing

Job Description : Copy and Content Writer

• Content Creation :   Write high-quality blog posts, articles, social media content, email newsletters, and website copy aligned with brand voice and marketing goals.
• Campaign Support :  Collaborate with the marketing team to create content for paid ads, landing pages, and promotional campaigns.  Closely collaborating with the client servicing team and the design team to crack campaigns and generate the required content for the campaigns. Actively participating / leading the brainstorming sessions to crack campaigns
• Research :   Stay updated on industry trends, competitor strategies, and audience preferences to create relevant content.
• Analytics :   Monitor content performance using tools and adjust strategies for better engagement and conversions.
• Brand Consistency :   Ensure all content adheres to brand guidelines and tone across platforms.

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