About the Role
TPFU Food and BiteBox Meals are rapidly growing meal-prep brands serving the Greater Toronto Area. We are expanding further and looking for a strong Growth & Operations Manager based in India to manage social media, customer support, performance tracking, website operations, and expansion. This role is for a high-ownership, multi-functional operator.
- Location : Remote (India)
- Reports to : Founder – TPFU & BiteBox
- Hours of working : 3 PM Eastern Time to 12 AM Eastern Time
Key Responsibilities
1. Marketing & Social Media
Manage monthly content calendar for Instagram, YouTube, TikTokPlan & execute ads on Meta + GoogleWork with influencers & content creatorsTrack performance : reach, engagement, CAC, ROAS, CTR2. Customer Support Oversight
Oversee CS reps (WhatsApp, email, phone)Resolve escalations & ensure fast response timesMonitor refunds, complaints, delays, delivery issuesImprove CS workflows & SOPs3. Business Operations & Tracking
Maintain daily dashboard : orders, refunds, complaints, delivery performanceTrack meal production accuracy & packaging performanceIdentify operational inefficiencies and recommend improvementsDaily coordination with delivery / logistics teams4. Website & Tech Management
Update Shopify banners, pricing, menus, offersRun A / B tests on landing pagesCollaborate for feature updatesTrack CRO metrics : funnel drop-off, cart abandonment, checkout rate5. Growth Strategy
Develop new customer acquisition ideasSuggest retention strategies : loyalty, referrals, better onboardingManage subscription metrics : churn %, active users, renewal rates6. Expansion & Partnerships
Identify new partner opportunities for city expansionEvaluate, shortlist, and coordinate initial conversationsBuild playbooks for city-level launchesTrack partner performance post-launch7. Finance & Reporting
Weekly P&L snapshotsTrack food cost %, packaging cost %, delivery cost %Monthly performance report for founderMaintain budget sheets & marketing spend optimization8. Team Coordination
Manage small remote teams (support, editors, interns)Assign weekly tasks & track completionDocument SOPs for every functionCandidate Requirements
5–10 years experience in Marketing / Operations / Growth / Business ManagementStrong with Google Sheets, Shopify basics, Meta Ads, Google AdsExperience managing teamsHighly organized, operational thinker, fast executorStrong English + communication skillsExperience in food tech / D2C preferred (not mandatory)