Influencer Campaign Coordinator

About Us

Barcode Entertainment : Strategic Brand Solutions,

based in Mumbai, is a leading player in the Indian influencer landscape, collaborating with premium brands and influencers to deliver exceptional results. Now a part of

YKONE

, Barcode is expanding its global reach and redefining the influencer landscape on an international scale. We are committed to making brands not just seen but felt worldwide through forward-thinking strategies and market insights.

About the Role :

We are looking for a detail-oriented and proactive

Influencer Marketing Associate

to manage end-to-end influencer campaigns. This role requires strong organizational skills, hands-on execution ability, and the knack for building lasting relationships with influencers while ensuring campaigns are delivered seamlessly and on time.

Key Responsibilities :

Campaign Execution :

Manage the complete lifecycle of influencer marketing campaigns from brief to delivery.

Influencer Coordination :

Identify, negotiate, and onboard influencers for brand collaborations across various platforms.

Google Sheets Management :

Maintain accurate and updated campaign trackers, influencer databases, and reporting sheets.

Bulk Campaign Handling :

Coordinate and execute large-scale influencer campaigns with multiple creators simultaneously.

Presentation Support :

Prepare basic PowerPoint decks for campaign proposals, client updates, and performance reports.

Negotiation :

Handle budget discussions and finalize deliverables with influencers and their managers.

Onboarding & Compliance :

Ensure influencers are aligned with brand guidelines, campaign objectives, and deliverable timelines.

Performance Tracking :

Monitor and record campaign results, preparing clear reports for internal and client review.

Requirements :

1–2 years of experience in influencer marketing, digital marketing, or a similar role (freshers with relevant internships may apply).

Proficiency in Google Sheets and MS PowerPoint.

Strong communication and negotiation skills.

Ability to multitask and manage multiple campaigns simultaneously.

Detail-oriented, process-driven, and deadline-focused.

Experience with influencer platforms / tools is a plus.