Analyst, Customer Insights

About Lowe's

Lowe's is a FORTUNE® 100 home improvement company serving approximately 16 million customer transactions a week in the United States. With total fiscal year 2024 sales of more than $83 billion, Lowe's operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Mooresville, N.C., Lowe's supports the communities it serves through programs focused on creating safe, affordable housing, improving community spaces, helping to develop the next generation of skilled trade experts and providing disaster relief to communities in need. For more information, visit Lowes.com.

Lowe's India, the Global Capability Center of Lowe's Companies Inc., is a hub for driving our technology, business, analytics, and shared services strategy. Based in Bengaluru with over 4,500 associates, it powers innovations across omnichannel retail, AI / ML, enterprise architecture, supply chain, and customer experience. From supporting and launching homegrown solutions to fostering innovation through its Catalyze platform, Lowe's India plays a pivotal role in transforming home improvement retail while upholding strong commitment to social impact and sustainability. For more information, visit Lowes India

About The Team

The Customer Insights team uses data and analytics capabilities to provide strategic insights around customer and competitive landscape to help drive effective market strategy for Lowe's. The team works closely with various key functions across the business to provide insights and recommendations across different business areas.

Job Summary

In this role the candidate will be part of the Consumer Insights team and work on consumer research projects to support building actionable insights using data from various sources to support building effective Customer Strategy for Lowe's. The candidate will be responsible for generating regular and ad hoc reports, support survey operations and developing scorecards, dashboards and work on ad hoc Consumer research questions to provide insights on a regular basis to stakeholders across the organization.

Roles & Responsibilities

Core Responsibilities :

• Work with the Bangalore and the US team on defining various research needs, applying appropriate methodology and conduct data analysis to generate insights
• Work on survey programming leveraging tools like Qualtrics / Decipher to run surveys.
• Work to improve process efficiencies in our ongoing projects such as Brand Health Tracker and help streamline workflows to enhance overall experience.
• Analyze customer data from multiple sources (surveys, feedback, internal data etc.) to identify key trends, behaviors, and pain points.
• Develop and conduct quality checks to ensure accuracy of 3rd party data feeding into various reports, trackers and analysis.
• Contribute to the development of new analytical methods or tools that can further enhance the understanding of customer behavior and improve operational processes.
• Work with the vendor platforms / vendor teams (operations team) to develop an infrastructure and manage the research data for any analytics project.
• Work on ad hoc data / analysis / research requests.
• Measure the effectiveness of creative campaigns by tracking key performance indicators (KPIs). Conduct competitive analysis to benchmark creative performance against industry standards and key competitors.
• Present insights and analysis results to our key stakeholders

Years Of Experience

Education Qualification & Certifications (optional)

Required Minimum Qualifications

Skill Set Required

Primary Skills (must have)

Secondary Skills (desired)

Lowe's is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.

Starting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and / or experience. For information regarding our benefit programs and eligibility, please visit https : / / talent.lowes.com / us / en / benefits.

Skills Required

Hadoop, Power Point, Power Bi, Spss, Tableau, Excel, Teradata, qualtrics , Sql, Python