Aska Group - Deputy General Manager / General Manager - Defence Sales

About Aska Equipment's Pvt. Ltd.

ASKA Equipment's Pvt. Ltd. is a leading and renowned manufacturer and marketing organization in the disaster response equipment and fire & safety technologies industry. Based in Delhi with manufacturing facilities in Roorkee, Uttarakhand, we specialize in technologically advanced niche products, including fire, safety, and lighting equipment. Our client base spans government, industrial, and private sectors across India and international markets.

The role demands a strong leadership capability with a focus on government and defense sector sales. Frequent travel and client engagement are essential, particularly with key government agencies and defense organizations like DRDO, NDRF, Indian Army, BSF, etc.

Role Overview

• The DGM / GM-Sales will manage the existing sales pipeline and drive new business opportunities, primarily with government clients, PSUs, and defense organizations.
• The role emphasizes the development of proposals, tendering processes, and GeM

(Government e-Marketplace) interactions.

Key Responsibilities

1.Identifying Customers and Lead Generation

2. Building Relationships with Key Decision-Makers

3. Developing Presentations and Proposals

proposition.

4. Securing Approvals

5. GeM and Tendering Process

6. Managing Competitor Complaints

position and secure business.

7. Timely Execution of Contracts

8. Revenue Generation

9. Strategic Business Development

10. Client Engagement

Qualifications and Experience

Educational Qualification : Master's degree in Business Administration, Public Administration, or related 10 years in government relations, business development, or securing government contracts, especially in sectors related to safety, disaster response, and firefighting technology.

Proven Success : Strong track record in acquiring and executing government contracts, especially via GeM and other tendering processes.

Skills

(ref : iimjobs.com)