Job Title : Product Owner & Business Head
Location : Mumbai
Job Summary
The Product Owner & Business Head – KhetPe will own the complete product, business, and growth charter for SwanSat Group’s AgTech vertical — KhetPe . This role combines product ownership , P&L leadership , and strategic execution , ensuring that KhetPe delivers measurable impact for farmers, partners, and government stakeholders.
As both a Product Owner and Business Head , the incumbent will define product strategy and roadmap, oversee development and delivery, manage farmer and partner acquisition, and ensure business profitability and compliance. The role demands a blend of hands-on product management, market understanding, and leadership excellence to scale KhetPe into India’s most trusted precision-farming platform.
Key Responsibilities
1. Product Strategy & Ownership
- Define and own KhetPe’s product vision, quarterly roadmap, and success metrics aligned with SwanSat Group’s AgTech strategy.
- Translate market insights and farmer needs into epics, user stories, and PRDs; maintain a prioritized JIRA backlog with clear acceptance criteria.
- Partner with engineering, design, and SatAITech teams to deliver data-driven, AI-powered features (weather, irrigation, yield, soil health).
- Champion intuitive UX for rural users — vernacular interfaces, low-bandwidth performance, and trust-driven onboarding.
- Run A / B tests and pilots to improve activation, retention, and user satisfaction.
- Ensure documentation excellence through PMO / BA teams : Confluence PRDs / BRDs, RTMs, and release notes.
2. Business Leadership & P&L Management
Own full P&L, including revenue, margins, and cash collections; drive top-line growth and profitability.Develop and execute the annual operating plan and quarterly business targets.Design and implement pricing and packaging models; monitor unit economics, CAC / LTV, and payback periods.Lead quarterly business reviews and ensure forecast accuracy and financial discipline.3. Market Expansion & Partnerships
Build and scale farmer acquisition across FPOs, sugar mills, agri-input companies, NGOs, and digital platforms.Lead enterprise (B2B) and government (B2G) partnerships for KhetPe adoption at scale.Negotiate commercial terms, SLAs, and data-sharing agreements with institutional partners.Collaborate with BhoomiSure and SwanSat verticals for integrated product offerings.4. User Retention, Impact & Growth
Monitor activation, retention, and engagement metrics (MAU / WAU, NPS, cohort health).Design and execute programs that enhance farmer stickiness and recurring engagement.Gather field feedback through surveys, interviews, and analytics to inform continuous product improvement.Drive farmer success stories, testimonials, and measurable field-level impact metrics.5. Operational Excellence & Governance
Build and oversee field operations — training, demos, onboarding, vernacular support, and last-mile service delivery.Establish CRM and analytics discipline across sales, ops, and CS teams; run weekly performance reviews.Ensure full compliance with data privacy, licensing, agronomy, and government norms.Deploy dashboards and BI tools for visibility into funnels, cohorts, revenue, and operations.6. Cross-Functional Leadership
Lead a cross-functional team across Product, Sales, Field Ops, Customer Success, and Marketing.Align business, technical, and field priorities; remove blockers and ensure on-time delivery.Work closely with Group CFO, SatAITech, and Platform teams for cost optimization and scalability.Represent KhetPe in stakeholder meetings, industry events, and public-private partnership forums.Candidate Profile & Skill Requirements
Experience :
15 – 20 years of experience across Product Management, Business Leadership, or AgTech operations , with at least 3+ years in mobile product ownership and 5+ years in P&L or vertical leadership.Proven record of building and scaling farmer-facing or field-intensive technology products.Hands-on experience in field operations, FPO engagement, and product feedback loops.Exposure to B2C, B2B, and B2G go-to-market models.Core Skills :
Product management : roadmapping, PRD / BRD creation, backlog prioritization, and sprint planning (JIRA / Confluence).Business management : GTM design, key account management, pricing, and financial modeling.Data analytics : funnel analysis, cohort metrics, Mixpanel / Amplitude / GA4, and dashboarding.User research, prototyping (Figma / Miro), and A / B testing methodologies.API-first mindset and familiarity with mobile app releases and telemetry.Leadership Competencies :
Strategic thinker with strong execution discipline and operational detail.Excellent communicator — aligns technical and non-technical teams seamlessly.Decisive, data-driven, and collaborative leader with a high sense of ownership.Strong people manager; builds motivated, high-output teams.Industry Knowledge (Preferred) :
AgTech ecosystems, FPO networks, and rural distribution channels.Crop cycles, irrigation practices, and agri-input / output value chains.Familiarity with satellite and AI-driven advisories, soil data, and precision-farming tech.Understanding of government schemes, CSR programs, and procurement processes.Personal Attributes :
Mission-driven, farmer-first mindset.Analytical yet empathetic; able to balance business metrics with field realities.High integrity, resilience, and adaptability.Thrives in startup environments with dynamic priorities and tight timelines.About SwanSat Group
SwanSat Group stands at the intersection of deep technology, precision intelligence, and social impact , uniting three transformative verticals :
SwanSat (Satellite Intelligence) : AI-enhanced geospatial insights for agriculture, climate, and national infrastructure.KhetPe (AgTech) : Delivers the world’s most accurate crop intelligence — empowering farmers to increase income, reduce risk, and grow sustainably.BhoomiSure (InsurTech) : Automates insurance claims through satellite data, ensuring fair, instant payouts.Together, SwanSat Group combines the scale of a nation , the agility of a startup , and the purpose of a mission-driven team — building technology that predicts, protects, and empowers.
