Digital Marketing Manager

Job Title : Digital Marketing Lead (E-Commerce)

Location : Chennai, Tamil Nadu

Company : Annachy (Powered by Saravana Stores)

About us :

We are an early-stage ecommerce venture (Annachy Shopping App), backed by Saravana Stores, a renowned South Indian retail chain with over 50 years of legacy and 6 flagship super-stores across Tamil Nadu. Our mission is to bring the same trusted shopping experience to online customers, delivering trusted quality products at the lowest prices.

Role :

We are looking for a proactive and detail-oriented Senior Performance Marketing Lead to join our team. With 4 to 10 years of hands-on experience in paid marketing, you will play a crucial role in executing and optimizing performance marketing campaigns. Your expertise will help us achieve our growth objectives and enhance our digital presence across various channels.

Key Responsibilities :

Campaign Management :

• Plan, execute, and manage performance marketing campaigns across search, social, display, and other paid channels.
• Develop and implement strategies to drive user acquisition, engagement, and conversions.
• Optimize campaign performance through data analysis and A / B testing.

Performance Analysis :

Budget Oversight :

Collaboration :

Qualifications :

Comp & Benefits

Why Annachy Growth Potential : You will get to play a pivotal role in building a high-growth company from the ground up - a unique opportunity to shape the future of- value e-commerce, for crores of customers, starting with South India.

Skills Required

Data Analysis, Google Analytics, Paid Marketing, Campaign Management, Performance Marketing