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Consultant / Senior Analyst - Account Based Marketing

Evalueserve Indiathiruvananthapuram, kerala, in

2 days ago

Job description

Elevate Your Impact Through

Evalueserve is a global leader in delivering innovative and sustainable solutions to a diverse range of clients, including over 30% of Fortune 500 companies. With a presence in more than 45 countries across five continents, we excel in leveraging state-of-the-art technology, artificial intelligence, and unparalleled subject matter expertise to elevate our clients' business impact and strategic decision-making. Our team of over 4,500 talented professionals operates in countries such as India, China, Chile, Romania, the US, and Canada. Our global network also extends to emerging markets like Colombia, the Middle East, and the rest of Asia-Pacific. Recognized by Great Place to Work ® in India, Chile, Romania, the US, and the UK in 2022, we offer a dynamic, growth-oriented, and meritocracy-based culture that prioritizes continuous learning and skill development, work-life balance, and equal opportunity for all.

About Insights & Advisory (I&A)

Our Insights and Advisory team play a crucial role in providing strategic guidance and data driven insights to organizations. By analyzing market trends, consumer behavior, and business data, our team helps decision-makers make informed choices that can positively impact their organization's performance and bottom line. We work across diverse industries and sectors like Technology, Industrials, Energy, Chemicals, Life Sciences and Logistics, including market research, strategy, sales and marketing, R&D, and more.

What you will be doing at

We are seeking a dynamic and detail-oriented Industry Marketing Specialist to drive positioning, messaging, and go-to-market initiatives for one of our telecom clients. This role requires a balance of strategic thinking and hands-on execution to engage prospects, customers, and industry stakeholders. The ideal candidate should have strong B2B marketing experience, preferably in the telecom sector, with a proven ability to translate technical capabilities into compelling industry narratives

Industry Positioning & Messaging

Develop clear, differentiated messaging tailored to relevant industry challenges and opportunities.
Build customer-centric value propositions aligned with business priorities.

Go-to-Market Execution

Collaborate with product / solutions, sales, and marketing teams to design campaigns, content, and assets that resonate with telecom clients and their industries.

Execute integrated marketing programs across digital channels.

Sales Enablement & Thought Leadership

Create high-impact marketing collateral (point of views, whitepapers, value propositions) highlighting industry solutions.

Performance & Analytics

Track, measure, and report the effectiveness of industry marketing initiatives.

Continuously optimize campaigns to drive pipeline growth and customer engagement

What we’re

3–4 years of experience in B2B marketing.

Strong background in industry marketing, solution marketing, or product marketing.

Excellent storytelling, writing, and presentation skills.

Proven ability to collaborate with cross-functional teams (sales, product, strategy).

Familiarity with digital marketing channels, CRM, and campaign management tools.

Self-starter with strong analytical and organizational skills.

Click here to learn more about what our Leaders talking on achievements AI-powered supply chain optimization solution built on Google Cloud.

How Evalueserve is now Leveraging NVIDIA NIM to enhance our AI and digital transformation solutions and to accelerate AI Capabilities.

Know more about how Evalueserve has climbed 16 places on the “50 Best Firms for Data Scientists in 2024”!

Want to learn more about our culture and what it’s like to work with us?

Write to us at : careers@evalueserve.com

Disclaimer : The following job description serves as an informative reference for the tasks you may be required to perform. However, it does not constitute an integral component of your employment agreement and is subject to periodic modifications to align with evolving circumstances.

Please Note : We appreciate the accuracy and authenticity of the information you provide, as it plays a key role in your candidacy. As part of the Background Verification Process, we verify your employment, education, and personal details. Please ensure all information is factual and submitted on time. For any assistance, your TA SPOC is available to support you .

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