Business & Marketing Director

About Us : Timelessly inspired, endlessly enhanced – RENÉE Cosmetics is an Indian makeup brand that's redefining beauty with its range of high-quality, cruelty-free, and FDA-approved innovative products. RENÉE believes in empowering women to own and enjoy their bold, ambitious persona and let their glam do the talking. Job Overview : Job Title : Business Manager – International Market Location : Ahmedabad / Remote Reports To : Founder Experience Required : 5–8 years in a similar role with strong exposure to the U.S. market Industry : Beauty & Personal Care, Color Cosmetics, Skin Care Employment Type : Full-Time Role Overview : We are looking for a sharp, business-savvy, and execution-oriented Business Manager to lead and scale our International Market operations focuses on USA. The ideal candidate should have hands-on experience in managing eCommerce businesses (D2C & Marketplaces) in the beauty / personal care category, with a deep understanding of the American consumer, digital ecosystem, and brand building. Key Responsibilities : 1. Business Ownership : Own the P&L for the USA market – revenue, margins, growth targets Develop and execute the go-to-market strategy tailored for the U.S. audience 2. eCommerce & Marketplace Management : Manage and grow D2C (Shopify / Brand Website) & online marketplaces (Amazon US, Walmart.Com, Target.Com, etc.) Ensure seamless cataloging, pricing, listing optimization, and SEO performance 3. Marketing & Growth : Partner with performance marketing teams to plan and execute campaigns on Meta, Google, TikTok, etc. Drive influencer and affiliate collaborations specific to the U.S. audience Leverage CRM, retargeting, and loyalty programs to improve repeat purchases 4. Cross-functional Collaboration : Work with Product, Operations, Design, and Customer Service teams to localize offerings and experience Coordinate with logistics & 3PL partners for smooth international fulfillment 5. Consumer Insights & Trends : Monitor competitive landscape, consumer preferences, and category trends Use data and insights to improve product-market fit and campaign effectiveness 6. Compliance & Regulatory : Ensure product, packaging, and marketing claims comply with FDA & US regulatory standards Work with legal consultants for trademark / IP / labeling guidelines Must-Have Skills & Experience : 5–8 years of experience in managing international D2C businesses, with 2–3+ years focused on the USA market Experience in color cosmetics, skincare, or personal care categories is essential Strong analytical and commercial acumen with a growth mindset Proficiency in eCommerce tools (Shopify, Amazon Seller Central, GA4, Klaviyo, etc.) Understanding of cross-border logistics, customs, and local fulfillment models Ability to think both strategically and execute hands-on Nice-to-Have : Exposure to brand collaborations or partnerships with U.S.-based influencers or retailers Experience with subscription or bundle-based D2C models Knowledge of U.S. beauty regulations and compliance standards How to apply : Interested candidates may apply at with s ubject line as designation and location