About Intellectyx
Intellectyx.ai is an AI-native innovation company helping enterprises evolve from traditional digital ecosystems to autonomous, agentic, and data-intelligent platforms .
We combine advanced data observability , AI orchestration , and contextual intelligence to power smarter, faster, and more trusted decision-making across organizations.
We are now seeking a Growth Marketing Lead to accelerate our brand visibility, pipeline velocity, and go-to-market expansion across global markets.
Role Overview
The Growth Marketing Lead will own the end-to-end growth strategy , from awareness to acquisition to retention — driving measurable impact across pipeline generation, demand acceleration, and brand differentiation .
This is a high-impact role at the intersection of marketing, analytics, and revenue operations , ideal for a data-driven marketer passionate about scaling AI and B2B SaaS businesses.
You'll lead growth campaigns, performance marketing, content strategy, and community engagement that position Intellectyx.ai as a thought leader in AI-native, agentic, and data observability ecosystems .
Key Responsibilities
1. Growth Strategy & Execution
- Develop and execute an integrated growth marketing strategy that spans paid, organic, and partnership channels.
- Drive full-funnel campaigns from brand awareness to conversion across digital platforms (LinkedIn, Google, YouTube, Meta).
- Define and manage marketing OKRs focused on MQL → SQL → Pipeline acceleration.
- Collaborate with Sales and Product teams to align campaigns with revenue and product adoption goals .
2. Demand Generation & Performance Marketing
Lead demand generation initiatives using ABM, retargeting, and content-driven nurture sequences .Build and manage digital acquisition programs using Google Ads, LinkedIn Ads, and intent-based platforms .Optimize campaign performance through continuous A / B testing, data analysis, and conversion rate optimization .Partner with RevOps to ensure CRM and marketing automation systems (HubSpot, Salesforce, or Marketo) deliver accurate attribution and insights.3. Brand, Positioning & Content Leadership
Shape and elevate the Intellectyx.ai brand voice across digital, social, and partner ecosystems.Drive the creation of high-impact thought leadership content — whitepapers, case studies, videos, and webinars — in partnership with Product Marketing and Design.Leverage AI tools for automated campaign insights, dynamic content generation, and predictive targeting.Support PR, analyst relations, and speaking engagements to strengthen the company's position in the AI-native and observability markets .4. Analytics, Insights & Experimentation
Define and monitor key growth metrics (CAC, LTV, MQL quality, campaign ROI).Use Google Analytics, HubSpot, and AI-driven dashboards for performance tracking and reporting.Build growth experiments using data science and generative AI insights to predict campaign impact.Own regular reporting on marketing performance, pipeline health, and ROI to leadership.5. Leadership & Collaboration
Manage cross-functional collaboration with Sales, Product, and Engineering to align growth initiatives.Mentor a team of digital marketers, content strategists, and data analysts.Represent the marketing function in strategic planning and GTM leadership discussions.Qualifications
8+ years of experience in B2B or SaaS marketing, with at least 3+ years in a growth or performance marketing leadership role.Proven track record of scaling pipeline and revenue growth in a high-tech or AI company.Strong understanding of multi-channel demand generation , digital acquisition , and data-driven marketing .Expertise in :Platforms : Google Ads, LinkedIn Ads, HubSpot, Salesforce, MarketoAnalytics : Google Analytics, Tableau, Power BI, Looker StudioAI Tools : ChatGPT, Jasper, Copy.ai, HubSpot AI, or custom LLM-based insightsChannels : SEO, SEM, Paid Social, ABM, Email AutomationExcellent storytelling, analytical thinking, and communication skills.Preferred Experience
Experience marketing AI-native, data, or observability platforms .Familiarity with enterprise SaaS go-to-market motions and long-cycle B2B sales funnels.Background in content marketing, partner co-marketing, and thought leadership initiatives.Hands-on use of AI-assisted marketing orchestration tools and growth analytics dashboards.Soft Skills
Entrepreneurial mindset with a bias for experimentation and iteration.Strategic thinker who thrives in ambiguity and fast-paced environments.Strong collaboration, leadership, and communication skills across global teams.Why Intellectyx
Be part of a pioneering company shaping the AI-native enterprise era .Work with leadership across Digital, Data, AI, and Cloud domains.Competitive salary, performance bonuses, stock options, and global exposure.Opportunity to define how AI and human creativity combine to drive business growth.Skills Required
Salesforce, retargeting , Power Bi, linkedin ads , Tableau, Marketo, Abm, Hubspot, Marketing Analytics, Jasper, Google Ads, Google Analytics, Sem, Seo