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Marketing & Revenue Strategy Leader

Marketing & Revenue Strategy Leader

Tek Tree LLCRepublic Of India, IN
19 hours ago
Job description

Job Title : Marketing Head – Ad Sales & Public Relations

Location : Delhi & Mumbai

Experience : Minimum 12+ years in Media / Broadcasting / News / Advertising Industry

Role Overview

We are seeking a dynamic and result-oriented Marketing Head – Ad Sales & Public Relations to lead advertising revenue growth, strategic brand partnerships, and corporate communication initiatives across Delhi and Mumbai .

This senior leadership role requires a seasoned professional with deep expertise in media ad sales, brand alliances, and PR strategy , capable of driving monetization across both television and digital platforms .

The ideal candidate will spearhead multi-platform ad sales strategies , cultivate strong relationships with brands and agencies, and elevate the organization’s market presence through impactful Public Relations and Corporate Communication programs .

Key Responsibilities

Ad Sales & Marketing Strategy

  • Develop and execute ad sales strategies for national and regional clients.
  • Build and maintain strong relationships with advertisers, media agencies, and brand partners.
  • Identify new business opportunities, sponsorships, and branded content collaborations.
  • Negotiate and close high-value advertising and sponsorship deals.
  • Drive integrated campaigns across TV, Digital, and OTT platforms.
  • Lead and mentor a performance-driven ad sales team.

Public Relations & Corporate Communications

  • Formulate and implement PR strategies to strengthen brand visibility and reputation.
  • Represent the brand at industry events, conferences, and media interactions.
  • Build and maintain networks with journalists, influencers, and key stakeholders.
  • Manage crisis communication and reputation-building initiatives.
  • Oversee creation of press releases, media kits, and corporate PR materials.

    • Leadership & Team Management

  • Lead and guide regional sales and PR teams across Delhi and Mumbai.
  • Collaborate with digital, editorial, and content teams for consistent brand messaging.
  • Ensure delivery on quarterly and annual revenue and communication KPIs.

    • Market Research & Reporting

  • Track market trends, competitor movements, and advertising innovations.
  • Provide actionable insights and strategic recommendations to leadership.

    • Key Requirements

  • Education : MBA / PGDM in Marketing, Media Management, or a related field.
  • Experience : Minimum 12+ years in Media, Broadcasting, News, Advertising, or PR, with at least 5 years in senior leadership roles.
  • Proven record in ad sales, revenue growth, and strategic partnerships.
  • Strong expertise in Public Relations, Corporate Communications, and Media Relations.
  • Established network with advertisers, agencies, and brand partners.
  • Excellent negotiation, presentation, and leadership abilities.
  • Ability to thrive in a fast-paced, performance-driven environment.
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    Marketing Strategy • Republic Of India, IN