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VP- Digital Marketing

VP- Digital Marketing

Havas Creative Network IndiaBangalore Urban, Karnataka, India
16 days ago
Job description

Position : VP – Digital Marketing

Requirements :

  • BSc degree in Marketing, Digital technologies or relevant field
  • 10+ years of experience in advertising, digital media, or similar.
  • Proven work experience as a Digital marketer
  • Demonstrable experience in designing and implementing successful digital marketing campaigns
  • Strong understanding of how all current digital marketing channels function
  • Solid knowledge of online marketing tools and best practices
  • Excellent analytical and project management skills
  • Strong team management and communication (written and verbal) skills

Responsibilities :

  • Build digital marketing roadmap for the client brands
  • Manage all digital marketing channels (e.g. website, blogs, emails and social media) to ensure brand consistency
  • Measure ROI and KPIs and prepare budget
  • Develop and strategize campaigns to create and maintain high levels of customer interaction.
  • Oversee our social media / digital accounts
  • Manage and improve online content, considering SEO and Google Analytics
  • Forecast sales performance trends and act proactively to increase our market segment
  • Liaise with Product, Design and Sales directors to increase client satisfaction through cohesive strategies
  • Monitor competition and provide ideas to stand out
  • Stay up-to-date with digital technology developments
  • Meeting with the marketing and design teams to define advertising strategies and requirements.
  • Maintaining P&L of Clients
  • Developing and implementing digital advertising campaigns to increase brand awareness, website traffic, and sales.
  • Reviewing and proofreading all digital content such as blogs, social media content, advertisements, and website copy.
  • Generating and presenting digital marketing reports and analyses for feedback.
  • Lead, mentor, and motivate the digital marketing team
  • Conduct regular training sessions and performance reviews to enhance team capability and productivity.
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    Digital Marketing • Bangalore Urban, Karnataka, India