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Relationship Executive -Sales & Marketing-Vibgyor NIBM

Relationship Executive -Sales & Marketing-Vibgyor NIBM

ConfidentialPune
30+ days ago
Job description

Primary responsibilities :

Parent Relationship Management :

  • Ensure all parents are aptly welcomed and comfortably seated.
  • Effectively address / resolve parents enquiries across mediums i.e. in-person, over the phone, email, company website etc.
  • Escalate all unresolved grievances of the parents to the Principal and Marketing Team at Vertex for prompt resolution ending with a parent delight
  • Adroitly track all parents queries via organizational query traction mechanism like CRM etc.
  • Generate parents delight by ensuring high responsiveness and closing the loop with parents on all issues and keep them updated / engaged during the process of resolution.
  • Efficiently guide the parent on school systems and processes and ensure that the repository of updated information is always available.
  • Ensure ambient and parent friendly environment of the front office area with assistance from the admin department.
  • Facilitate the information of all elements pertaining to a child's life cycle in the school as well as post school activities, summer camps etc.

Sales and Marketing :

  • Pre-sales : Efficiently manage the pre-sales process like; keeping a track on all leads whether from web, telephone, walk-ins etc and participate in planning of activities like society camps or mall activities, pre-school tie ups, corporate tie ups, RWA and parent engagement activities.
  • Should handle the entire sales process effectively for potential parents from first interface to closure, thus positively augmenting the conversions from walk-in to admissions.
  • Contact potential parents, discuss their requirements, and present the VIBGYOR brand in order to commensurate the parent needs
  • Should be an active team member in achieving the annual admission targets and objectives in line with the Organization Admission Target Plan
  • Initiate and participate in the marketing initiatives to create brand awareness and promote the USPs like Summer Camps, Day Care, PSA activities etc.
  • Efficiently maintain the upkeep of all the elements of the discovery room and inform the reporting manager for any support proactively.
  • Conduct Campus tour for parents for enhanced experience.
  • Ensuring First Time Right implementation of all processes and policies.
  • Administrative Responsibilities

  • Must record all admission registration on Lead Management System / MIS tracker as per the Process guidelines
  • Should be effective planner and organize the day to ensure all opportunities are maximized
  • Should ensure that all audits are attended to, activities and tasks done proactively and quickly act on the audit reports for closure, if required.
  • Enhance Business Acumen :

  • Should assimilate and consistently enhance knowledge on Policies / Procedures / Systems and tools for the Centre / Organization
  • Must be aware of the past sales trends and records and consistently upgrade ones understanding.
  • Should take responsibility of educating and training the new relationship executives.
  • Work Relations : Internal :

  • Reporting to the Relationship Officer of the school.
  • Central Marketing Teams
  • Interface with all departments Academic / Non-Academic for any operational issue / s.
  • External :

  • Interface with potential and existing parents.
  • Interface with external vendors
  • Span of Control :

  • Individual Contribution Role
  • Financial decision making :

  • Procurement Decision : N.A.
  • Reimbursement Decision : N.A.
  • Skills Required

    Sales, Customer Service, Customer Satisfaction, Marketing, Crm

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