Senior Media Planner

Location : Bengaluru

Experience :

3-5 years in digital media planning and buying

Budget Experience :

₹1 Cr+ monthly digital budgets

About Kapiva

Kapiva is a modern Ayurvedic nutrition brand committed to delivering high-quality, natural wellness solutions rooted in traditional Indian knowledge. Backed by top VC firms and led by industry veterans from McKinsey, Uniqlo, Hotstar, and Myntra, we are scaling across both online and offline platforms. As we expand our brand footprint, we’re seeking a strategic and experienced media buyer to lead our branding campaigns and elevate Kapiva to the next level.

Role Summary

We are seeking a media buyer with a proven track record of executing large-scale digital

branding campaigns. This role will require deep platform expertise (especially Google Ads), strategic goal-setting, and performance articulation. The ideal candidate will have experience managing high- budget campaigns (₹1 Cr+ / month), leading cross-functional teams, and delivering tangible brand lift and awareness outcomes.

Key Responsibilities

• Strategize, plan, and execute high-budget digital branding campaigns across Google Ads

(YouTube, Display), Meta, Programmatic, and OTT platforms.

seasonal marketing initiatives.

optimal delivery.

strategies to maximize impact.

innovation in brand media planning.

Must-Have Qualifications

campaigns.

brand metrics.

Analytics, Google Ads, DV360, Meta Ads Manager, and Excel / Sheets.

safety tools.

Preferred Skills :