Lead Generation Specialist

Job Title : Lead Generator – Digital Marketing Agency

Location : Remote

Job Type : Full-Time

Experience : 1–3 years (preferred)

Looking for prospective candidates for generating leads via bulk emailing, LinkedIn, or other social media platforms for IT services - mobile apps, websites, digital marketing, SEO, and SMO for the international market.

Key Responsibilities :

Identify and generate qualified leads for digital marketing services (SEO, PPC, Social Media Marketing, Web Development, etc.)

Research and target potential clients through LinkedIn, email, and other lead generation tools / platforms

Build and maintain a pipeline of potential clients and regularly update CRM systems

Achieve weekly and monthly lead generation targets (KPIs)

Qualify leads through initial outreach and close the deal.

Continuously analyze and improve lead generation strategies to increase conversion rates

Requirements :

Proven experience in lead generation or business development in a digital marketing agency.

Excellent communication and interpersonal skills

Strong understanding of digital marketing services and client needs

Proficient in using tools like LinkedIn Sales Navigator, Apollo, HubSpot, or similar CRM / lead tools

Self-driven, performance-focused, and results-oriented mindset

Ability to work independently and as part of a team

Performance Metrics :

Number of qualified leads generated per week / month

Lead-to-meeting conversion rate

Contribution to the overall sales pipeline and revenue