Talent.com
Paid Ads Specialist (Meta)
Paid Ads Specialist (Meta)HILL QUEEN TEA • vellore, tamil nadu, in
No longer accepting applications
Paid Ads Specialist (Meta)

Paid Ads Specialist (Meta)

HILL QUEEN TEA • vellore, tamil nadu, in
1 day ago
Job description

Paid Ads Specialist (Meta)

  • Read the JD Properly before Applying

📍 Remote | Part-Time (High Ownership) | 💼 Immediate Start

💰 Competitive Monthly Retainer+ Performance-Based Incentives

About Hill Queen Tea

Hill Queen Tea is a premium wellness tea brand rooted in a 60-year legacy of Himalayan tea craftsmanship.

We’re building a modern, ritual-driven tea experience.

Now, we’re strengthening our D2C engine and are looking for a Senior Paid Ads Specialist who can help accelerate our website growth via Meta Ads, deliver measurable results, and scale a premium FMCG brand with clarity.

This is not a media-buyer role.

This is strategy → execution → optimization → scale.

Your Mission (Outcome-Driven)

Own the performance marketing growth engine for Hill Queen Tea.

Your north star : profitable, scalable D2C revenue through Meta ads.

You will build our paid growth system, optimize CAC, scale ROAS, sharpen our funnel, and bring predictable growth to our website.

Key Responsibilities

1. Full-Funnel Paid Acquisition

  • Plan and execute Meta Ads strategies
  • Build campaigns that drive conversions, purchases, and repeat behavior
  • Test and optimize audiences, creatives, placements, bidding strategies
  • 2. Creative Strategy & Testing

  • Develop creative concepts, hooks, angles, and messaging
  • Work with the design team to create high-performing ads
  • Lead UGC, product video, and lifestyle creative direction
  • 3. D2C Funnel & Landing Page Optimization

  • Recommend landing page improvements (CRO, messaging, structure)
  • Set up event tracking, CAPI, GA4 pipelines & attribution
  • Build retargeting funnels and customer cohorts
  • 4. Analytics, Reporting & Insights

  • Track CAC, ROAS, MER, conversion rate, AOV, CTR, and CPS
  • Build weekly dashboards with action-driven insights
  • Conduct A / B testing across ads, audiences, and creatives
  • 5. Growth Strategy & Scaling

  • Build structured scaling plans once initial campaigns validate
  • Identify high-intent audiences and profitable segments
  • Implement repeatable frameworks for scale
  • Suggest new channels once Meta & Google are stable
  • What You Must Bring (Non-Negotiable)

  • Experience & Expertise
  • 3–7 years in performance marketing, managing large budgets
  • Proven history of scaling D2C brands profitably
  • Strong command over Meta Ads (primary) and Google Ads (secondary)
  • Deep understanding of FMCG, lifestyle, wellness, or tea / beverages (preferred)
  • 2. Technical & Analytical Strength

  • Strong understanding of attribution, tracking, CAPI, GA4 & analytics tools
  • Ability to build structured A / B testing plans
  • Knows funnel math, CAC, payback windows, and retention loops
  • Data-first decision-maker — numbers drive your creative direction
  • 3. Strategic Mindset

  • Can diagnose problems quickly and apply first-principle thinking
  • Experience managing high-budget campaigns for D2C
  • Strong awareness of category-level insights & consumer buying triggers
  • 4. Execution Capability

  • Can build, launch, optimize & scale without handholding
  • Comfortable working in an early-stage environment with speed & clarity
  • Nice-to-Haves

  • Experience in running campaigns for wellness, FMCG, or beverage brands
  • Familiarity with the WooCommerce ecosystem (CRO tools, apps, integrations)
  • Knowledge of WhatsApp Automations
  • Ability to direct or script UGC content
  • Compensation

  • Fixed monthly retainer- INR 7K
  • Performance incentives tied to ROAS, CAC, and revenue milestones
  • Flexible hours : output >
  • hours

  • This is a part-time role, but you will function as the Paid Growth Lead for the brand.
  • 📩 How to Apply (Required)

    Apply via Google Form : https : / / forms.gle / FG444EevHjdxyQkY9

    Or

    Email : arc@hillqueentea.com

    Subject Line : Paid Ads Specialist– [Your Name]

    Answer these :

  • What D2C brands have you scaled? (Share monthly spend, ROAS & revenue impact)
  • What budgets have you personally managed?
  • Have you audited our website www.hillqueentea.com? What are your views?
  • What would be your initial 30-day and 90-day plan for a Hill Queen Tea?
  • What’s your typical CAC and ROAS when scaling?
  • Why should we be on board you?
  • What will you do differently that will ensure our growth?
  • Create a job alert for this search

    Meta Ads Specialist • vellore, tamil nadu, in

    Related jobs
    Meta Ads Expert

    Meta Ads Expert

    Vraj One Estates • vellore, tamil nadu, in
    Job Title : Meta Ads Expert – Real Estate Investments.Location : Remote / Work From Home.Seeking a skilled Meta Ads Expert to manage and optimize advertising campaigns on Meta platforms (Facebook, In...Show more
    Last updated: 17 days ago • Promoted
    Google ADS Manager

    Google ADS Manager

    WPP Media Global • Vellore, IN
    This is a part-time remote role for a Google ADS Manager.The Google ADS Manager will be responsible for creating, managing, and optimizing Google Ads campaigns to drive traffic, increase engagement...Show more
    Last updated: 5 hours ago • Promoted • New!
    Content Moderators

    Content Moderators

    Innodata Inc. • Vellore, IN
    AI and Machine Learning talent network.Data Annotators and Content Moderators (Review & Labeling).If you enjoy working with data, pay close attention to detail, and want to contribute to real-world...Show more
    Last updated: 11 days ago • Promoted
    PPC ad consultant with Google and Meta experience

    PPC ad consultant with Google and Meta experience

    Lead3x • Vellore, IN
    We are seeking a highly experienced and results-driven PPC consultant to independently manage, execute, and optimize paid advertising campaigns across Google Ads and Meta Ads (Facebook / Instagram).T...Show more
    Last updated: 1 day ago • Promoted
    Annotation Specialist

    Annotation Specialist

    Innodata Inc. • Vellore, IN
    AI and Machine Learning talent network.Data Annotators and Content Moderators (Review & Labeling).If you enjoy working with data, pay close attention to detail, and want to contribute to real-world...Show more
    Last updated: 8 days ago • Promoted
    Senior Google Ads Strategist

    Senior Google Ads Strategist

    BrainDonors Network • Vellore, IN
    Turn clicks into customers, and budgets into real growth.BrainDonors Network is searching for a skilled strategist to take ownership of G. Ads campaigns across Search, Display, Video, and Shopping.Y...Show more
    Last updated: 30+ days ago • Promoted
    Labeling Data Remediation Specialist

    Labeling Data Remediation Specialist

    vueverse. • Vellore, IN
    Role : Labeling Data Remediation Specialist.Review, validate, and correct product labeling data across systems.Identify gaps, inconsistencies, or missing data in existing labeling records.Remediate ...Show more
    Last updated: 3 days ago • Promoted
    Solutions Architect - Advertising Technology

    Solutions Architect - Advertising Technology

    Talentiser • vellore, India
    The Solution Consultant plays a key role in understanding partner technology ecosystems, identifying new opportunities, optimizing system performance, and driving marketplace efficiency.This role b...Show more
    Last updated: 1 day ago • Promoted
    Google Ads Strategist

    Google Ads Strategist

    OAK Media • Vellore, IN
    OAK Media is a performance advertising agency that helps ambitious eCommerce brands achieve measurable, scalable, and sustainable growth. We combine data-driven strategy, creative testing, and techn...Show more
    Last updated: 1 day ago • Promoted
    PPC Specialist

    PPC Specialist

    Zada Zada Agency • Vellore, IN
    ZADA ZADA is an agency focused on ecommerce brands.We are passionate about driving measurable results and helping our e-commerce clients succeed. We are looking for a data-driven and creative PPC Sp...Show more
    Last updated: 1 day ago • Promoted
    IT Specialist (Paid Consultancy Opportunity)

    IT Specialist (Paid Consultancy Opportunity)

    RONIN Studies • Vellore, IN
    RONIN International is an independent B2B market research company specialising in business, healthcare and tech studies.We are part of the Rippleffect Group (formerly Fat Media Group) and are Compa...Show more
    Last updated: 30+ days ago • Promoted
    Remote Ads Creative for Nanobag

    Remote Ads Creative for Nanobag

    TipTop Things Limited • Vellore, IN
    Remote
    Meta, TikTok, and other digital platforms.Develop ad concepts and storyboards that bring Nanobag’s brand values and unique selling points. Write engaging scripts and captions for short-form videos, ...Show more
    Last updated: 9 days ago • Promoted
    Google Ads Manager / Specialist

    Google Ads Manager / Specialist

    WPP Media Performance • Vellore, IN
    Google Ads Manager / Specialist.WPP Media Performance — Part-time, Remote.Every great agency evolves with intention.At WPP Media Performance, our evolution is shaped by a commitment to strategic ex...Show more
    Last updated: 7 days ago • Promoted
    Paid Media Specialist

    Paid Media Specialist

    Analytix Business Solutions (India) Pvt. Ltd. • Vellore, IN
    Businesses of all sizes are faced with a rapidly changing competitive environment.Companies that possess both the ability to successfully navigate obstacles and the agility to react to market condi...Show more
    Last updated: 5 days ago • Promoted
    Paid Media Manager / Paid Advertising Lead

    Paid Media Manager / Paid Advertising Lead

    Moncler Company • Vellore, IN
    Paid Media Manager / Paid Advertising Lead (Part-Time, Remote).Shape Global Luxury Performance With Moncler.Moncler is synonymous with modern luxury, technical excellence, and visionary craftsmansh...Show more
    Last updated: 16 days ago • Promoted
    Paid Media Buyer

    Paid Media Buyer

    Organic Co Company • Vellore, IN
    Job Opportunity : Paid Media Buyer – Full / Part Time (Remote - Freelance).We invite you to be part of a forward-thinking organization committed to driving impactful digital growth.Our company value...Show more
    Last updated: 3 days ago • Promoted
    Google Ads Specialist

    Google Ads Specialist

    WIKREATE WORLDWIDE PRIVATE LIMITED • vellore, India
    Profile - Google Ads Specialist.We are seeking a highly skilled and experienced Google Ads Expert Executive to join our dynamic marketing team. As a Google Ads Expert Executive, you will be responsi...Show more
    Last updated: 17 hours ago • Promoted • New!
    Amazon Ads Manager

    Amazon Ads Manager

    BENTODENT • Vellore, IN
    Nurturing Dental Health with natural and sustainable oral care products! Bentodent's mission is to help people form safe and healthy oral care practices using all-natural, earthy ingredients.Their ...Show more
    Last updated: 18 days ago • Promoted