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Programmatic Campaign Manager

Programmatic Campaign Manager

ConfidentialMumbai, Bengaluru / Bangalore, Gurgaon / Gurugram
1 day ago
Job description

Responsibilities

  • Manage multi channel programmatic campaigns (desktop, mobile, and video) while troubleshooting campaign delivery and performance issues
  • Conduct full analysis of campaign performance, optimizations, issues, etc.
  • Work with internal teams to provide clients with programmatic media recommendations and optimization strategies that align with objectives
  • Traffic all creatives into platform and set up campaigns prior to launch date
  • Maintain knowledge of media technology buying platforms and analytic tools
  • Navigate through variety of third-party systems to complete monthly billing documentation
  • Analyze campaign performance and make strategic investment and tactical media optimizations
  • Provide clients with programmatic media recommendations and optimization strategies that align with objectives
  • Deliver input on campaign goals, approaches, and methods to help establish success metrics and KPI's

Required Skill set : -

  • Excellent communication skills (Written + Verbal); Self-motivated individual
  • Disciplined : On attendance, deliverables and adhering to company ethical standards
  • High intellectual curiosity;
  • willingness to learn and explore;
  • Confident in analyzing and acting on marketing data Able to work in a highly multicultural environment
  • Proven work experience on delivering ahead of client goals.
  • Extremely strong understanding of Online Media and Programmatic experience
  • Working knowledge on the following will be an added advantage
  • o DSP platforms like DBM, Mediamath , Appnexus etc- will be an added advantage
  • o Should be aware of Ad Serving technologies, and analytical tools like GA and Omniture
  • o Conversant with measurement tools used in Programmatic like Atlas,Neilsen,IAS etc
  • Expert proficiency in Excel and comfort in handling large volumes of data

    • Skills Required

    Online Media

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    Campaign Manager • Mumbai, Bengaluru / Bangalore, Gurgaon / Gurugram