Company Overview
Webingo is a leading IT solutions company based in Kolkata, India, with expertise in website design, mobile app development, and graphic design. We empower startups and businesses through digital transformation, providing innovative, cost-effective solutions and targeted marketing strategies to boost profitability and growth.
Job Overview
Webingo is seeking a dynamic and motivated Social Media Intern to join our team in Kolkata. This full-time, entry-level position is ideal for freshers with 0 to 1 year of work experience. As a Social Media Intern, you will gain hands-on experience in managing digital campaigns, building online presence, and executing creative strategies aligned with Webingos vision.
Qualifications and Skills
- Social Media Management (Mandatory skill) : Hands-on familiarity with managing multiple social media platforms, planning content calendars, and scheduling posts.
- Content Creation (Mandatory skill) : Ability to generate engaging written and visual content tailored for target audiences across various channels.
- Copywriting : Proficiency in crafting compelling social copy and captions that drive user engagement and brand awareness.
- Graphic Design : Experience in creating visually appealing graphics, images, and layouts that align with brand guidelines and campaign objectives.
- Canva : Adept at using Canva or similar tools for quick and professional content creation and graphic enhancements.
- SEO : Understanding of SEO best practices, keyword research, and optimization techniques for enhancing organic reach and visibility.
- Google Analytics : Familiarity with using Google Analytics to track campaign performance and gather actionable insights for improved strategies.
- Marketing Automation : Exposure to marketing automation tools for streamlining content posting, audience segmentation, and engagement measurement.
Roles and Responsibilities
Manage and update official social media accounts, ensuring consistent brand messaging and a strong online presence across all platforms.Create, curate, and schedule high-quality content including posts, stories, reels, and videos to engage target audiences and increase followers.Collaborate with design and content teams for ideating and executing innovative campaigns that resonate with both existing and potential clients.Monitor and analyze social media trends, competitor activity, and audience preferences to continuously refine and enhance strategy.Respond to comments, messages, and queries in a timely manner to build community engagement and foster positive relationships.Assist in the planning and execution of paid social media advertising campaigns and evaluate their performance using analytics tools.Ensure all content is optimized according to SEO best practices and aligned with current digital marketing standards.Prepare regular reports on social media performance, growth metrics, and insights, presenting actionable recommendations to the team.