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Campaign Manager
Major Tom AgencyAlappuzha, IN4 hours ago
Job description1-2 years hands-on experience trafficking and managing campaigns through one or more demand-side platforms Bachelor’s degree in Advertising, Marketing, Business, Statistics, or Economics preferred Expertise in Microsoft Office (Excel and PowerPoint), Google Analytics, and Google Ads Proven analytical and critical thinking skills while working with large data sets Proactive self-starter who can prioritize efficiently and work independently Capability to thrive in an entrepreneurial environment and start-up atmosphere Experience with The Trade Desk or comparable DSPs Agency Experience
What You Will Do
- Build, launch and manage campaigns in Demand-Side Platforms
- Monitor pacing and delivery to ensure campaigns are on track to deliver the allocated budget
- Perform account maintenance responsibilities and escalate campaign issues to team members and clients
- Build campaign infrastructure to track and report on an audience’s response to marketing, employing an understanding of tag management solutions, website data and events
- Focus campaign optimization efforts on direct response, utilizing our suite of customized conversion tracking and analytics tools to increase advertiser ROI, setting and beating benchmark returns month over month
- Work within a collaborative team of highly experienced programmatic media buyers, sharing ideas and best practices
What You Will Bring
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Campaign Manager • Alappuzha, IN
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