Job Title : Paid Media Manager
Location : Queens, Long Island City (4 days in-office, 1 day hybrid)
Year of Experience : 3+ years
Job summary
We're looking for an experienced Paid Media Manager to lead performance-driven digital campaigns across search, social, and programmatic channels. You'll collaborate closely with our cross-functional strategists and clients, ensuring the seamless execution and optimization of multi-channel marketing initiatives. This role demands both strategic leadership and hands-on expertise in Google Ads and Meta (Facebook / Instagram) campaigns.
Key Responsibilities
- Manage and mentor a small team (1–2) of digital marketing strategists or buyers.
- Plan, execute, and optimize SEM campaigns (Google Search, Shopping, YouTube) and paid social campaigns (Meta, TikTok, etc.).
- Oversee integrated digital campaigns across search, social, display, and programmatic platforms to meet client goals.
- Actively analyze campaign performance data and derive actionable insights to improve ROI.
- Build and maintain strong client relationships, ensuring performance targets are met.
- Collaborate with internal and cross-regional teams (including North America) on media strategy alignment.
- Continuously refine internal processes to improve campaign efficiency and reporting quality.
- Stay up to date on emerging SEM, paid media, and digital marketing trends.
Qualification
3+ years of hands-on experience managing paid campaigns in Google Ads and / or Search Ads 360 (including Shopping and YouTube).Experience with Meta Ads Manager for Facebook / Instagram campaigns.Strong background in SEM, paid social, and performance marketing.Prior agency experience highly preferred.Proven leadership experience managing a small team.Excellent client management, communication, and analytical skills.Proficiency with tools like Google Analytics, Google Ads, Meta Ads Manager, and Excel.Bachelor's degree in Marketing, Communications, or related field.Skills Required
Google Ads, Excel, Google Analytics, Sem, Performance Marketing