Lead the marketing charter for the organisationMust have a passion for AI driven innovationAbout Our Client
Our client is an AI-native platform transforming supply chain and logistics operations through intelligent dispatch planning, logistics execution, and inventory forecasting. We are seeking a visionary Head of Marketing to lead and scale our marketing function. This is a strategic leadership role with direct impact on brand positioning, demand generation, and growth across geographies and verticals.
Job Description
Strategy & Leadership
- Define and execute a comprehensive marketing strategy
- Build and lead a high-performance marketing team
- Align marketing with business and investor roadmaps
Brand & Positioning
- Strengthen the client's AI-native brand identity
- Oversee messaging across digital, PR, events, and thought leadership
- Craft compelling narratives showcasing customer success and tech leadership
Demand Generation & Growth Marketing
- Drive qualified leads through performance marketing, SEO / SEM, and ABM
- Collaborate with sales on integrated GTM campaigns
Thought Leadership & Content
- Create impactful content : whitepapers, blogs, case studies
- Elevate executive visibility through media and speaking engagements
Product Marketing
- Develop value propositions and launch strategies for all products
- Enable sales with collateral, playbooks, and training
Analytics & Insights
- Set up data-driven marketing KPIs
- Monitor market trends and customer feedback
The Successful Applicant
- 10+ years in B2B tech marketing (AI, SaaS, logistics tech preferred)
- Proven success in scaling marketing functions
- Expertise in digital, content, and brand marketing
- Strong leadership and cross-functional collaboration skills
- Experience with tools like HubSpot, Marketo, Salesforce