Brand Innovation Manager

We’re building something new. At The Sleep Company, we’re embarking on an exciting new business within our ecosystem — and we’re looking for a Brand Manager who can help shape it from the ground up.

Key Responsibilities

• Lead the 0→1 brand journey — from insight to positioning to go-to-market.
• Build a distinct premium / luxury brand identity that resonates with discerning consumers.
• Partner closely with founders, design, and product teams to shape offerings, packaging, and storytelling.
• Drive launch strategy, content, digital presence, and early traction campaigns.
• Track performance and iterate quickly in a fast-paced, start-up-within-a-scale-up environment.

Requirements

Why Join Us

You’ll be part of founder’s office backed by the brand that’s redefining comfort in India. This is a rare opportunity to build a new business from scratch, with the resources, backing, and agility to make it big.