Retail Sales Executive

Requisite Experience:

• Essential: 2 years work experience in retail sales
• Preferred: Experience in premium product sales

Special Skills Required:

• Analytical skills
• Interpersonal skills
• Result orientation
• Process orientation

Key Result Areas (KRAs):

• Digital Locks secondary and primary sales achievement
• Business from Premium Experience Stores (PES)
• Market coverage
• Business from system integrators for home automation
• Appointment of Direct Dealers for Digital Locks

Job Description / Responsibilities:

• Achieve week-wise secondary sales volume and value for Digital Locks
• Promote schemes for Digital Locks
• Plan store-wise and launch NPI/NPD of Digital Locks
• Network with contractors associated with retailers for Digital Locks
• Generate business from Premium Experience Stores:
• Create sales plan for PES based on customer profile and competitive scenario
• Placement of Digital Locks at PES
• Enhance branding and visibility at PES stores
• Train RSMs of PES on Digital Locks
• Market Coverage:
• Cover A and B class stores and convert A- and B- stores
• Create PJP and route plans for self and DSIs; monitor as per sales force effectiveness norms
• Ensure route feasibility and contiguity
• Business from system integrators for home automation:
• On-board system integrators as direct company business partners
• Promote Digital Locks and explain features and benefits to gain business
• Appointment of Direct Dealers for Digital Locks:
• Appoint marquee stores in focus cities as Direct Dealers
• Convert A- stores into company Direct Dealers through digital locks policy

Skills Required
Retail Sales, Process Orientation, Digital Sales, Business Development