At Crossbeats, we dare to dream, disrupt, and deliver in a better way. Keeping up with the trend and requirements of the Millenials, Crossbeats is on a mission to make products that are integrated with the latest technology. We are committed to creating great smart watches by investing in technology and long-term value creation.
About The Role
The Amazon Ads Manager will be accountable and optimize all of Crossbeats digital advertising efforts on our Amazon Marketplace. The person will be hands-on helping efficiently and profitably scale our Marketplace and Online Business. The Performance Manager is able to show proficiency and expertise across multiple Amazon marketplace using both Search & Display.
What you will do
- Own the execution of Amazon ad campaigns for Crossbeats
- Use tools like Scale Insights, Helium 10, and DataDive to drive performance and uncover growth opportunities
- Work directly under our Brand Manager to align advertising with broader brand strategy
- Optimize bids, budgets, targeting, and ad types across Sponsored Products, Brands, and Display
- Analyze performance and deliver insights to help guide creative and strategic shifts
- Help us build smarter systems, automations, and reporting processes
What We're Looking For
4+ years of hands-on Amazon advertising experienceStrong familiarity with Scale Insights, Helium 10, and DataDiveExperience working with Consumer Electronics brandsA data-driven mindset with the ability to draw actionable insights from performance trendsHigh emotional intelligence—you communicate well, take ownership, and know how to work as part of a teamA self-starter who thrives in a fast-paced, remote environmentExperience with Amazon DSP or external traffic funnels.Familiarity with Buy with Prime or other emerging Amazon tools.Understanding of how ad performance intersects with creative (images, A+ content, etc.).Prior work in D2C brands on AmazonResponsibilities
Optimize and manage Amazon paid search (AMS) and display (DSP) media campaigns to drive increased sales and visibility across product listings.Provide regular performance reports, identifying key trends and areas for improvement.Effectively manage and monitor advertising budgets across multiple campaigns, ensuring that ad spend is optimized to meet KPIs and quarterly targets.Leverage SEO insights to enhance keyword targeting for ads, continuously optimize product content and listings, and improve overall campaign performanceCollaborate with the sales team to align paid media strategies with overall sales goals and product priorities.Analyze performance data and adjust audience targeting, bidding strategies, and ad creatives to maximize ROI and drive total sales growth.Track competitor performance and market dynamics to enhance paid search and display media strategies and maintain market leadership.Conduct A / B testing on creatives, targeting, and bidding strategies to identify the most effective approaches for scaling campaigns.Leverage Amazon&aposs advertising tools and analytics to identify underperforming areas and execute data-driven optimizations.Provide guidance and communicate best practices to cross-functional teams.Qualifications
Bachelor's degree in Marketing, Business, or related field5+ years of direct experience managing Amazon Advertising campaigns, including paid search (AMS) and display (DSP).Expertise in managing and optimizing large-scale advertising budgets to drive sales growth and achieve business goals.Proficiency with advertising automation platforms, bid management tools, and keyword rank monitoring.Strong analytical skills with the ability to convert performance data into actionable insights.Excellent problem-solving abilities with a proven track record of adjusting strategies based on campaign performance.Proficiency in Microsoft Word, PowerPoint, and Excel, including experience with pivot tables, VLOOKUP, and basic data analysis functions.Experience with market data analysis tools to analyze trends and track performance.Possess a basic understanding of AI-powered tools and platforms with a willingness to explore, integrate, and apply new technologies.Show more
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Skills Required
Microsoft Word, Seo