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Hello World - Manager - Offline Marketing

Hello World - Manager - Offline Marketing

Hello worldBangalore, India
30+ days ago
Job description

Offline Marketing Manager Description :

The HelloWorld is a shared living solution provider for working professionals and students in India.

We transform large residential units into budget-friendly spaces rented on a sharing basis, eliminating brokerage Platform Management :

  • Oversee and manage real estate aggregators and property listing platforms, ensuring effective utilization and optimization of these channels.
  • Develop and maintain strong relationships with platform stakeholders.

Lead Generation and Funnel Monitoring :

  • Strategize and execute lead generation campaigns through platforms like Housing, 99 Acres, Olx, Facebook etc.
  • Implement tracking mechanisms to monitor the entire lead funnel, from acquisition to conversion.
  • Analyze data to optimize lead generation strategies and maximize ROI.

    • BTL Marketing :

  • Develop and implement Below the Line (BTL) marketing strategies to complement online efforts.
  • Collaborate with cross-functional teams to integrate BTL activities seamlessly into the overall marketing plan.

    • Communication Skills :

  • Exhibit strong verbal and written communication skills.
  • Collaborate with internal teams, external partners, and platform representatives to ensure effective and Data-Oriented Approach :
  • Utilize data-reporting tools such as Excel, Google Sheets, etc., to create insightful reports on platform performance, lead generation, and campaign effectiveness.
  • Proactively identify issues, analyze data, and implement effective solutions.
  • Present findings and recommendations to the leadership team.

    • Ideal Candidate :

  • 3-4 years of experience in a similar role.
  • Proven experience in managing real estate aggregators and property listing platforms.
  • Demonstrated success in lead generation and conversion through online platforms.
  • Exposure to Below the Line (BTL) marketing strategies.
  • Excellent verbal and written communication skills.
  • Proficient in data-reporting tools, including Excel, Google Sheets, etc.
  • Strong analytical and problem-solving skills.

    • ref : iimjobs.com)

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