Company Description
#ARM Worldwide, established in 2013, is a digital advertising and marketing communications enterprise that specializes in developing and implementing digital strategies across earned, paid, and owned media for clients. With a team of strategy experts & creative professionals, we excel at setting KPIs, goals, and executing innovative campaigns. #ARM Worldwide has a team of 200+ highly skilled & experienced members and is present in Gurugram and Mumbai.
Job Responsibilities
- Excellent understanding and proven expertise of Content marketing buckets such as -Textual Long form, short form, Creative, Digital Innovation, Audio
- Work on projects and contribute to the creation of digital experiences.
- Manage work efficiently, generate ideas collaboratively with the team, and must have a passion for content
- Work across multiple platforms to drive engagement and positive customer behaviour
- The ability to work to establish a content strategy that is in sync with the ARM's philosophy and objectives across multiple platforms
- Driving innovation and creativity for ARM
- Ensure all-around consistency in the content (style, fonts, images and tone)
- Identify needs and gaps in our content and recommend new topics for the website
- Conduct simple keyword research and use SEO guidelines to increase web traffic
- Write clear marketing copy to promote our products / services
- Write suitable blogs and articles for our community
- Coordinate with marketing and design teams to Create infographics, visuals
- Research industry-related topics (combining online sources, interviews and studies)
- Prepare well-structured drafts using Content Management Systems
- Understand the Management's vision and present ideas accordingly
- Support with marketing event planning and execution
- Stay up-to-date on the latest marketing trends and technologies
Qualifications
Strong interest in content writing and marketingFamiliarity with web publicationsExcellent writing and editing skills in EnglishAbility to work in a teamBSc in Marketing, English, Journalism or related fieldShow more
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Skills Required
content management systems , digital innovation, Writing And Editing, Content Marketing, Keyword Research, Seo