Sociamedia Marketing Manager

Social Media Marketing ManagerOngoleBulls Invest Pvt Ltd – HyderabadWe’re looking for a strategic, ROI-driven social media Paid Marketing Manager to spearhead our digital advertising and brand-building initiatives across Meta (Facebook & Instagram), LinkedIn, YouTube, and X (Twitter).The ideal candidate will combine performance-marketing expertise with creative storytelling to grow OngoleBulls Invest’s investor community, drive mutual-fund and wealth-advisory leads, and strengthen digital visibility across Tier 1–Tier 3 investor segments.Key Responsibilities1. Strategy & Execution

• Design and execute high-impact paid-media strategies aligned with OngoleBulls Invest’s business goals — awareness, lead generation, conversion, and investor retention.
• Integrate performance marketing with content, SEO, and influencer initiatives for holistic digital growth.2. Campaign Management
• Plan, launch, and optimize paid campaigns across Meta Ads Manager, LinkedIn Ads, Google Ads, and YouTube.
• Achieve monthly KPIs on CPL (Cost per Lead), CTR, and ROI while maintaining compliance with SEBI advertising guidelines.3. Audience Segmentation & Targeting
• Leverage platform insights and first-party data to reach retail, HNI, and NRI audiences.
• Build remarketing and look-alike audiences to nurture leads through the investment funnel.4. Creative Collaboration
• Partner with design and content teams to produce compelling ad creatives, video content, and investor-education campaigns.
• Test multiple ad formats and hooks to improve engagement and conversion rates.5. Performance Analytics & Reporting
• Track campaign performance via Google Analytics, Data Studio, and platform dashboards.
• Generate weekly / monthly reports with insights and optimization recommendations for leadership.6. Budget Oversight & ROI Tracking
• Forecast monthly digital budgets and ensure cost-effective delivery of campaigns.
• Measure CAC (Customer Acquisition Cost) vs LTV (Lifetime Value) for continuous efficiency improvement.7. Cross-Team Coordination & Compliance
• Work closely with Product, Compliance, and Investment Advisory teams to ensure all creatives and communication meet SEBI / AMFI norms.
• Align campaign messaging with ongoing product launches and investor-awareness initiatives.8. Trend Monitoring & Innovation
• Stay ahead of evolving ad-tech, AI-driven targeting, and fintech marketing trends.
• Explore new ad formats, automation, and retargeting tools to boost lead quality.9. Vendor & Agency Management
• Manage relationships with performance-marketing agencies, creative partners, and influencers.
• Evaluate third-party vendors for new digital-growth opportunities.Required Skills & Qualifications
• 3 – 6 years of proven experience managing paid campaigns across multiple digital platforms (Meta, LinkedIn, Google Ads, DV360 etc.).
• Proficiency in ad-platform tools and analytics dashboards (Meta Ads Manager, LinkedIn Campaign Manager, Google Tag Manager, GA4).
• Strong analytical mindset with experience in A / B testing, conversion tracking, and data-driven decision-making.
• Exceptional communication skills and ability to translate data into actionable insights.
• Experience handling ₹ 10 L – ₹ 50 L monthly budgets with measurable ROI improvements.
• Bachelor’s or Master’s degree in Marketing, Digital Media, or Business preferred.
• Certifications such as Meta Blueprint, Google Analytics (GA4), LinkedIn Marketing Solutions – preferred.
• Prior experience in BFSI / Wealth-Tech / Fintech marketing will be a strong advantage.About OngoleBulls InvestOngoleBulls Invest Pvt Ltd is a new-age Wealth-Tech and Mutual Fund distribution platform on a mission to simplify investing for India and the global Indian community. We blend financial expertise with technology to empower investors through personalized advice, transparent platforms, and continuous education.Apply now : send your resume to subject : SMM – Your Name