Account Executive

Role Overview

The core of this role is end-to-end account and project management, executed with a digital-first mindset at every step. You will own accounts from briefing to delivery, ensuring strategic thinking, flawless coordination, clear communication, and top-tier digital execution. You are the engine that keeps brands moving.

As the primary person of contact, you will partner with clients daily, present deliverables with confidence, and champion smart, fast, innovative solutions powered by agency collaboration, analytics, and deep digital expertise.

Key Responsibilities

Client Management

Lead client relationships with brand and digital-first POV

Understand and shape brand requirements across social media, performance, content, influencers, and integrated campaigns

Translate marketing needs into crisp, actionable, insight-led briefs

Create clear MoMs, SOWs, estimates, timelines, and approval frameworks

Drive and track approvals for budgets, creative routes, content plans, and execution calendars

Conduct competition analysis, market trend studies, audience research, and digital behaviour tracking

Present findings, insights, and recommendations that inform smarter digital content and media decisions

Agency Collaboration & Delivery

Own project workflows from kickoff to final delivery

Lead and manage content, creative, media, influencer, analytics, and production teams

Review every output for quality, relevance, and accuracy before client presentation

Ensure deliverables land on time, on strategy, and optimised for platform-first impact

Manage and protect scope, balancing expectations with resources, timelines, and feasibility

Keep internal stakeholders informed of client updates, risks, wins, and learnings

Take charge of new opportunities and special projects proactively

Required Skills & Experience :

Must-Have

1-2 years of experience in account management or client servicing at a digital or integrated advertising agency

Strong hands-on experience managing social media campaigns, digital-first launches, and integrated brand work

Deep understanding of Meta (Facebook + Instagram), content workflows, audience insights, influencers, ORM, dashboarding, and analytics

Proven experience working with influencer campaigns, content partnerships, and creator-led initiatives

Expertise in delivering clear, structured communication - from briefs to presentations to cross-functional alignment

Highly organised with the ability to manage multiple work streams simultaneously

Tools & Platforms

Microsoft Office Suite — PowerPoint, Excel, Word (expert in presentation and reporting)

AI Productivity Tools — for ideation, trend analysis, planning, and optimisation

Mindset & Behaviour

Digital native — you think in platforms, formats, and communities

Fast, curious, data-backed, and creative in problem solving

Obsessed with internet culture, trends, platform behaviour, and content evolution

Resourceful, proactive, and solution-driven

Strong sense of ownership and attention to detail

Passionate about building brands through engagement, innovation, community-building, and digital impact

Education

Bachelor’s / Master’s degree in Marketing, Advertising, Communication, Digital Media or equivalent experience