AI Marketing Specialist

Job Title : AI Marketing Specialist

Job Description :

This role is a perfect fit for a marketing professional with expertise in AI who enjoys wearing multiple hats. The ideal candidate will own the end-to-end process, from writing technical blogs to managing paid campaigns.

Key Responsibilities :

• Develop and execute content strategies across formats : blogs, posts, case studies, newsletters, and more
• Create and manage campaigns, including post boosting, targeting, and performance tracking
• Build and maintain marketing playbooks for content planning, campaign execution, and performance measurement
• Design and optimize email marketing strategies for B2B audiences, including newsletters and drip campaigns
• Analyze data using analytics tools to measure reach, engagement, and lead quality and refine strategy based on insights
• Collaborate with product, design, and tech teams to ensure consistent messaging across all channels
• Stay updated on AI, marketing, and B2B trends to identify new opportunities for visibility and engagement

Requirements :