Performance SpecialistGenisys Group • visakhapatnam, andhra pradesh, in
Performance Specialist
Genisys Group • visakhapatnam, andhra pradesh, in
3 days ago
Job descriptionCampaign Setup & Management Plan, create, and manage PPC campaigns on Google Ads and Microsoft Ads across Search, Display, and Shopping. Conduct keyword research, competitor analysis, and ad copywriting to ensure effective targeting and engagement. Configure ad extensions, bidding strategies, and budgets to align with campaign objectives. Optimization & Performance Tracking Monitor campaign performance metrics (CTR, CPC, CPA, ROAS, Conversion Rate) and make data-driven optimizations. Manage negative keyword lists, audience targeting, and bid adjustments for improved efficiency. Perform A / B testing on ad creatives, landing pages, and bidding strategies. Ensure accurate conversion tracking through Google Tag Manager, UET (Microsoft Universal Event Tracking), and Analytics tools. Analytics & Reporting Generate and analyze performance reports from Google Ads, Microsoft Ads, and Google Analytics. Provide insights and actionable recommendations to improve campaign outcomes. Forecast performance and prepare budgets for upcoming campaigns. Collaboration & Innovation Partner with cross-functional teams (SEO, creative, and analytics) to align paid search campaigns with overall marketing goals. Stay updated on Google Ads and Microsoft Ads product updates, trends, and algorithm changes. Recommend new strategies, audience segments, and automation opportunities.
Key Requirement for the Position
- Experience : 2+ years in managing paid search campaigns on Google Ads and / or Microsoft Ads.
- Certifications : Google Ads Certification required; Microsoft Ads Accreditation preferred.
- Technical Skills :
- Proficiency in Google Ads, Microsoft Ads, Google Tag Manager, and Google Analytics.
- Strong understanding of keyword match types, bidding strategies, remarketing, and shopping campaigns.
- Knowledge of tracking and attribution models.
- Analytical Skills : Strong ability to analyze performance data and translate it into optimization actions.
- Communication : Excellent written and verbal communication skills for reporting and client interaction.
- Detail-Oriented : High attention to accuracy in campaign execution and reporting.
Job Description
Create a job alert for this search
Performance Specialist • visakhapatnam, andhra pradesh, in
Related jobs
)
Performance Marketing Manager
Texonica Dynamics • Visakhapatnam, IN
Google Ads, Meta Ads और अन्य प्लेटफॉर्म सहित भुगतान किए गए चैनलों पर परफॉर्मेंस मार्केटिंग रणनीतियाँ विकसित और लागू करना.
Google Ads, Meta Ads और Google Analytics जैसे एनालिटिक्स टूल में प्रमाणित वि...Show more
Last updated: 2 days ago • Promoted
Performance marketing manager
Expert Law • Visakhapatnam, IN
Expert Law provides tailored legal services nationally to both individuals and businesses, specializing in Personal Injury and Immigration Law.
With a commitment to excellence, the firm prides itsel...Show more
Last updated: 2 days ago • Promoted
Workfront Expert ( Full-time at a Fortune 500 tech MNC )
HARP • Visakhapatnam, IN
Manage automating workflows integrating Workfront with various platforms and ensuring seamless information flow across systems which include collaborating on UIUX enhancements providing comprehensi...Show more
Last updated: 6 days ago • Promoted
Microsoft 365 Specialist
Exult Global • Visakhapatnam, IN
Must have designed and implemented an Office 365 (Exchange, Microsoft Teams, SharePoint & OneDrive for Business) environment.
Must have experience in preparing transformation deliverables such as as...Show more
Last updated: 30+ days ago • Promoted
Presales Consultant
Simform • Visakhapatnam, IN
Simform is a premier digital engineering company specializing in Cloud, Data, AI / ML, and Experience Engineering to create seamless digital experiences and scalable products.Simform is a strong part...Show more
Last updated: 3 days ago • Promoted
Performance Marketer
Valuepersqft • Vizianagaram, Andhra Pradesh, India
Company Description Valuepersqft is dedicated to transforming the real estate industry through innovative and customer-centric solutions.
With a comprehensive approach to the property investment jou...Show more
Last updated: 7 hours ago • Promoted • New!
Performance Marketing Manager
CreatorFox • Visakhapatnam, IN
CreatorFox is a creative and passionate digital marketing agency, established in April 2018, with a mission to offer tailored solutions that help businesses stand out in the digital landscape.We sp...Show more
Last updated: 2 hours ago • Promoted • New!
Revenue Operations Specialist
Multiplier • Visakhapatnam, IN
The global hiring revolution is shaping a future where talent can thrive everywhere, driving innovation and progress at scale.
Multiplier is at the forefront of this change.We’re building a world wi...Show more
Last updated: 2 hours ago • Promoted • New!
Senior Analyst - Performance Attribution, Malaysia
Invartis Consulting • Visakhapatnam, IN
Job Location - Cyberjaya Malaysia.This role will require relocation to Malaysia.The position is not based in India.We are seeking to hire well experienced Techno-functional Investment Performance O...Show more
Last updated: 30+ days ago • Promoted
Performance Marketing Associate - Google Ads Specialist
Bhanzu • Visakhapatnam, IN
Through Bhanzu, we aim to eradicate math phobia and encourage careers in math and STEM fields among learners from across the world.
Bhanzu is bridging the gap between dreams and competence, by enabl...Show more
Last updated: 2 hours ago • Promoted • New!
Microsoft D365 FO Specialist
Exusia • Visakhapatnam, IN
Job Description : D365FO Functional Specialist.We are seeking a D365 Finance & Operations Functional Specialist.Microsoft Dynamics 365FO environment.
This role is focused on driving.Finance & Account...Show more
Last updated: 30+ days ago • Promoted
SEO Operations Specialist
Emeritus • Visakhapatnam, IN
Emeritus partners with top global universities (MIT, Wharton, Harvard, and others) to deliver professional education that transforms careers.
Our content ecosystem—spanning thousands of pages, progr...Show more
Last updated: 3 days ago • Promoted
CRM Business & Process Specialist
NEOPAC Group • Visakhapatnam, IN
Job Position : CRM Business & Process SpecialistRole Purpose : .As a CRM Business & Process Specialist, you play a key role in enhancing our Microsoft Dynamics 365 CRM to better support global sales a...Show more
Last updated: 2 hours ago • Promoted • New!
Implementation Specialist
HighRadius • Visakhapatnam, IN
The Consultant will be responsible for owning and executing HighRadius Cloud product implementations for Fortune 2000 clients.
The Consultant is responsible for delivering the project with good qual...Show more
Last updated: 19 days ago • Promoted
Performance Analyst
Elite Virtual Employee (EVE) • Vizag, Andhra Pradesh, India
Job Summary : We are seeking a detail-orientated Sales Operations & Performance Analyst to work remotely and monitor the performance of our sales and operations team.
The candidate must come from a...Show more
Last updated: 7 hours ago • Promoted • New!
Performance Marketing Manager
WPP Media Worldwide • Visakhapatnam, IN
Every influential brand is built on more than ambition — it is built on intention.We craft strategies that respect the intelligence of consumers, honor the vision of our clients, and balance perfor...Show more
Last updated: 3 days ago • Promoted
Performance Marketing Director
Canonical Company • Visakhapatnam, IN
Performance Marketing Director (Part-Time).Canonical is looking for a Part-Time Performance Marketing Director, a data-driven leader who can scale digital acquisition across multi-channel ecosystem...Show more
Last updated: 3 days ago • Promoted
Performance Specialist
Genisys Group • Visakhapatnam, IN
Key Requirement for the Position.Experience : 2+ years in managing paid search campaigns on Google Ads and / or Microsoft Ads.
Certifications : Google Ads Certification required; Microsoft Ads Accredita...Show more
Last updated: 3 days ago • Promoted