As a Digital Creative Strategist, you will lead the charge in shaping and executing innovative digital strategies across diverse industries. You will take on a multifaceted role, overseeing creative duties on multiple brands, managing a team of junior creatives, and collaborating closely with clients to deliver performance marketing assets (including UGC videos, statics, and more). You will be responsible for ensuring the creative work meets award-winning standards and actively participating in the entire production process, from ideation to the final product. You are NOT expected to know design and editing tools as those duties are taken care of by the Design team.
Key Responsibilities
- Creative Leadership :
- Execute creative duties across various brands, spanning campaign planning, ideation, script writing, and copywriting.
- Guide a team of Jr. Creative Strategists on their daily work outcomes of their campaigns
- Collaboration and New Business Ideation :
- Work closely with the New Business team to contribute to creative ideation and develop showcase materials for pitches.
- Present comprehensive creative plans and narrate scripts to clients for campaigns.
- Collaboration with Cross-Functional Teams :
- Coordinate daily with the Performance marketing Team on tasks ranging from new performance ad assets creation to review of performance of creatives to ideating new campaigns
- Provide visual direction to the graphic design team based on your creative concepts.
- Efficient Process Management :
- Break down briefs for junior creatives to streamline the creative process.
- Set and adhere to practical timelines that balance ideation, finesse, and client goals.
- Active Involvement in Production :
- Be actively present throughout the production process, ensuring quality from ideation to the final product for events, shoots, posts, and other creative articulations.
- Thorough Research and Industry Awareness :
Conduct in-depth research on brands, competition, and target audiences, ensuring a comprehensive understanding of brand needs.
Stay up-to-date with developments in the field and remain fully aware of news and online trends.
Client Communication :Manage your own clients independently and also act as an escalation point for clients of Jr. Creative StrategistsWhy You Should Join Us
You'll work on real, challenging marketing problems that push you to think creatively and strategically.You'll have direct involvement and mentorship from the founders, accelerating your learning curve.You'll enjoy autonomy — the freedom to experiment, innovate, and learn from outcomes without fear of failure.You'll be part of a supportive, transparent, and genuine team that values honesty and collaboration.You'll be recognized and rewarded for going beyond your defined role and contributing to organizational growth.You'll be in an environment that invests in your long-term learning and professional development.You'll work on the cutting edge of marketing using the latest tools, technologies, and strategies.You'll have the opportunity to grow with the company long-term — many of our early team members are still with us after 5–6 years.Why You Shouldn't Join Us
If you're looking for a product-based company, we're not one.If you prefer a highly structured corporate setup where roles are rigid and changes are minimal — this isn't that. We're a bootstrapped, agile company where adaptability is key.If you're chasing top-of-the-industry pay, we may not be your best fit — but we offer meaningful work, learning, and steady growth.About Company : We are a leading influencer marketing agency with an influencer network in 16 countries, including India. We scale businesses using YouTube and Instagram video campaigns, influencing brand preference and conversions. Confluencr is a leading digital marketing and ads agency specializing in innovative strategies and cutting-edge campaigns. We seek a blog writing intern to contribute to our content team and help drive impactful narratives in the digital landscape.
Skills Required
Client Communication, Script Writing, Collaboration, Copywriting, Campaign Planning, Ideation, Research, visual direction , Performance Marketing