Product Marketing Manager (Semiconductor)

Job Title : Product Marketing Manager

Location : Chennai

Experience : 4+ years

Education : BE

Looking at candidates from Electronic Components / Semiconductor only

Job Overview :

This role involves driving the go-to-market strategy, overseeing product development, managing customer relationships, and ensuring the product alignment with business objectives. The ideal candidate will collaborate with cross-functional teams to deliver high-quality products, expand market reach, and achieve growth goals.

Key Responsibilities :

• Develop and execute comprehensive go-to-market strategies for multiple product offerings across various BUs.
• Conduct market research to identify emerging trends, customer needs, and competitive landscapes.
• Oversee the market positioning of products within each BU and ensure alignment with overall company goals.
• Collaborate with Product Managers across different BUs to define and finalize Product Requirement Documents (PRDs) and ensure product alignment across all BU lines.
• Provide input on competitive analysis , pricing strategies , and market positioning for each BU.
• Support the planning, development, and execution of product launches for different BU offerings.
• Work with Marketing team to develop content for webpages , brochures , videos , blogs , and webinars .
• Assist the Sales Team in engaging target customers across BUs.
• Build and maintain strong relationships with key clients across BUs.
• Gather customer feedback , understand pain points, and incorporate insights into product development for various BUs.
• Work closely with engineering , design , R&D , quality assurance , and operations teams to ensure seamless product development across BUs.
• Act as the primary point of contact for internal teams, ensuring alignment on product

Qualifications :