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Social Media Manager

Social Media Manager

Cloutgencyindore, madhya pradesh, in
1 day ago
Job description

Role Overview

Manage social media presence to drive customer retention, community building, and brand loyalty for D2C brands. Focus on post-purchase engagement and creating long-term customer relationships. Key Responsibilities

  • Retention-Focused Social Strategy
  • Develop social media strategies that support customer retention objectives
  • Create content calendars focused on customer education, community building, and loyalty
  • Plan and execute customer success stories and user-generated content campaigns
  • Implement social media customer service and support strategies
  • Community Management
  • Build and nurture online communities around D2C brands
  • Manage customer interactions, reviews, and feedback across platforms
  • Create engagement strategies that encourage repeat customers to advocate for brands
  • Develop loyalty and referral program promotion through social channels
  • Content Creation & Curation
  • Create educational and entertaining content that adds value beyond product promotion
  • Develop customer onboarding content for new purchasers
  • Create behind-the-scenes content that builds brand connection and loyalty
  • Curate user-generated content and customer testimonials
  • Cross-Channel Integration
  • Align social media content with email and WhatsApp campaigns
  • Support retention campaigns through social media promotion
  • Drive traffic to loyalty programs and retention-focused landing pages
  • Integrate social media with customer lifecycle marketing efforts

Key Performance Indicators

  • Social media engagement rates and community growth
  • Customer retention attribution from social media activities
  • User-generated content volume and engagement
  • Social media customer service response time and satisfaction
  • Cross-channel campaign integration effectiveness
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    Social Media Manager • indore, madhya pradesh, in

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