Senior Marketing Manager (Mumbai and B2B only) Drive B2B Marketing Initiatives : Develop and execute marketing strategies tailored to B2B audiences, ensuring Nexsales' products and solutions reach their target market effectively.
- Manage Multi-Channel Campaigns : Design, launch, and optimize campaigns across channels to increase brand awareness, drive lead generation, and improve engagement with prospective clients.
- Craft and Oversee Engaging Content : Create, manage, and refine content strategies that resonate with our target audience, including blog posts, whitepapers, emails, and social media assets, all designed to strengthen Nexsales' thought leadership in the B2B space.
- Leverage Analytical Skills for Insightful Decisions : Use data-driven insights to measure and optimize campaign performance, track key marketing metrics, and identify new opportunities to enhance marketing effectiveness.
- Collaborate and Communicate with Cross-Functional Teams : Work closely with sales, product, and customer success teams to align marketing efforts with business goals and ensure a cohesive brand message across all touchpoints.
- Mentor Assistant Marketing Managers : Provide guidance on campaign execution, performance analysis, and professional development.
What Youll Need to Succeed :
Ideally MBA in Marketing (full-time).3-6 years of experience in B2B SaaS marketing, with a focus on the US market.Demonstrated success in building and executing GTM strategies.Marketing Communications :
Exceptional communication and interpersonal skills.Proficiency in managing ad platforms is would be great.Hands-on experience managing events in the US and working with analyst firms would be a plus.(ref : iimjobs.com)