Marketing Manager

Designation

Marketing Manager

Team / Department

Marketing

Business & Location

EHL- Navi Mumbai

Reporting to

Managing Director / Domestic Marketing Head

Purpose

To achieve targeted profitable sales of Everest Holovisions Limited, all products in India. To ensure maintaining customer relationship with existing customers & developing new customers. Achieving the given targets within expense budget limits, leading the effort of developing new areas of sales. Meeting customer needs by providing and launching range of products and ensuring timely, cost effective, error-free execution of customer orders

Dimensions

People Related

• Direct - Sales & Marketing team,
• Indirect - R&D team, & Logistics team
• Financial - Sales Turnover : ~ Rs 4000Lac and increasing

Others

10

Operating Environment

Holography & Hologram Indian market is growing at a healthy pace. Indian market is fiercely competitive with Installed capacities are exceeding the demand. Being a high value product there is resistance in using the product, even though having numerous benefits. Due to the competitive scenario, retaining of customers become difficult. Also finding a new customer is difficult. Therefore, one has to be always on their toes.

In India lot of brand owners small or big wants to improvise on their packaging to increase the visibility & stop the forged & spurious products. Therefore, incumbent is expected to work lot on business development. The knowledge & links with FMCG & Pharma sector is important.

Incumbent is expected to be technically strong & with the help of EHL technical team should be able to resolve customer’s issues.

Principal Accountabilities & Responsibilities

Achieving targeted sales

Increase penetration through new applications, and launching new products

Arranging new product trials, approvals and launch of the same.

Increase in profitability of business

Working Capital control of the company

Knowledge management, Market Information & Brand Image building

Learning, Educating & Training

Working Relationships

Challenges / Complexity of Job

Managing Product mix & Market Mix for ensuring profitability & booking the plant.

Controlling receivables.

Decision Making Boundaries

Position Specifications

Educational Qualification

(Minimal Required)

Duration & nature of past experience required

Competencies / Skills