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AppsForBharat - Senior Product Analyst
AppsForBharat - Senior Product AnalystAppsForBharat • Bangalore, India
AppsForBharat - Senior Product Analyst

AppsForBharat - Senior Product Analyst

AppsForBharat • Bangalore, India
9 days ago
Job description

Data-Driven Insights : Analyse complex datasets to inform business strategies, optimise product performance, and support decision-making.

  • Product Performance Analysis : Monitor and analyze product metrics like activation, retention, conversion, churn, engagement, funnel analysis.
  • Experimentation & A / B Testing : Plan, execute, and analyze A / B tests to evaluate the impact of changes or new features.
  • Use data from A / B tests to make data-driven decisions and optimize the product.
  • User Behaviour Analysis : Deeply understand customer behaviour and translate insights into actionable recommendations that enhance product and marketing efforts.
  • Cross-Functional Collaboration : Partner with product managers, marketing, and engineering teams to ensure alignment on goals and seamless execution of business strategies.
  • Strategic Planning : Identify business opportunities, forecast challenges, and provide data-backed recommendations to senior management.
  • KPI Management : Define, monitor, and optimise key performance metrics across customer acquisition, retention, and overall product performance.
  • Market Research : Conduct thorough market research to stay ahead of industry trends, understand competitor strategies, and anticipate customer needs.
  • Process Improvement : Identify opportunities to streamline operations, enhancing efficiency and customer satisfaction.

What You Bring :

  • Experience : 4-6 years as a Product Analyst in a B2C / D2C product startup or a similarly dynamic environment.
  • Analytical Excellence : Strong analytical skills with a proven ability to work with large datasets and generate meaningful insights.
  • User-Centric Mindset : A deep understanding of user behaviour, customer journeys, and the importance of customer-focused design.
  • Technical Proficiency : Skilled in data analysis tools such as SQL, Excel, and Tableau, with experience in Agile methodologies.
  • Strong Communication : Ability to distil complex information into clear, actionable insights for diverse stakeholders.
  • Proactive Attitude : Self-starter who takes initiative, thrives in fast-paced environments, and can work independently.
  • Adaptability : Comfortable navigating and excelling in a rapidly evolving, high-growth environment.
  • (ref : iimjobs.com)

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