Program Manager-Workshops and Webinars

Job Description

Program Manager-Workshops and Webinars

Role summary

End-to-end owner for designing, launching, marketing, delivering, and optimizing Wellnest - workshops and bootcamps

Core responsibilities

• Design evidence-based workshop and bootcamp curricula (K-12, higher ed, corporate, parent) aligned to wellness outcomes and stakeholder needs.
• Build turnkey program kits : session plans, facilitator guides, slide decks, activities, handouts, and assessment tools.
• Own go-to-market strategy : segment GTM plans, pricing, channel partnerships, campaigns, and pilot-to-scale playbooks.
• Lead marketing & demand generation for programs (webinars, content, school outreach, corporate sales enablement).
• Coordinate logistics and delivery : facilitator recruitment / training, scheduling, equipment, travel, and venue / virtual setup.
• Manage client relationships : scoping, onboarding, SLA management, and co-creating customization.
• Collect and analyze feedback and outcome data; iterate on curriculum and delivery for continuous improvement.
• Track program KPIs, prepare impact reports and case studies for sales and leadership.
• Budget ownership for programs and responsibility for meeting revenue / profitability targets.

Required qualifications & experience

Core skills & attributes

Location & Reporting to : Miyapur