Marketing & Brand Communications Manager

Industry : Garment Industry

Education : Graduate / Master's degree in Business Administration, Marketing, Mass communication or a related field.

Experience : 10-12 years' expertise on Marcom

About the profile :

We are seeking a dynamic individual to lead our brand and communication efforts. The ideal candidate will bring hands-on experience in Marcom and integrated marketing execution , particularly in consumer-focused industries like garments or fashion retail.

We are looking for someone who adept at managing both external brand building and internal communication initiatives. One who understands the market, drives the brand as per market needs, and sets the strategic direction for impactful communication across all channels.

Roles and Responsibilities :

• Interacting with advertising / media agencies, providing the brief, evaluating & implementing the 360 degree creative, planning and media strategy.
• Strategize, design & execute brand communication for the brand
• Recommend and manage all brand activity to ensure fit with brand strategy and corporate guidelines
• Own end-to-end brand communication, including campaigns, influencer marketing, content, and storytelling.
• Strengthen the brand presence company in the Indian market through various ATL,

BTL & trade promotion activities.

to end execution.

corporate events program, publications and other marketing materials.

better negotiations with vendors for cost effectiveness.

PREFERRED SKILLS : Media branding, media strategy, Advertising, Brand campaigning, Marcom, ATL, BTL, Promotions, Marketing, Campaigns, Events.

SALARY @13LPA

LOCATION : Greater Noida

Address : Plot 18 & 19, EcoTech Ext. 1 Kasna, Greater Noida, UP-

Map-

Nearest Metro station - Parichowk - Aqua line Metro

More details please visit website :