Senior Social Media Executive - News Experience Required

Mid-day is looking for a creative and experienced Social Media Executive from Mumbai Only to join our team! This role is ideal for individuals with prior experience in content creation, digital marketing, and social media strategy. Stay ahead of social media trends and publish content across various social media and digital platforms, adhering to platform-specific and brand guidelines

Role

Scout socials and various news sources for potential stories and trends

Ideate, create & edit engaging content – carousels, reels, memes, and more

Write accurate, engaging, and contextually relevant captions, headlines, and post descriptions for a variety of content types

Collaborate with editorial, production and internal teams for top-performing content and ensure seamless coordination to develop story ideas and produce engaging stories for distribution of stories across platforms

Optimize videos for maximum engagement

Manage content calendars and production schedules to ensure regular uploads.

The ideal candidate should possess the following skills and experience :

media / news background (mandatory)

Proficiency in social media platforms and platform-specific best practices

Minimum 4 – 6 years of experience

Keen news sense and strong journalistic instincts

Up-to-date with social media trends

Good eye for aesthetics

Basic video editing skills

Graphic design expertise (social media creatives, branding)

Ability to manage a team and coordinate with stakeholders

To increase your chances of getting shortlisted quickly, you can also share your CVs at reshma.krishnan@mid-day.com , mentioning your current CTC, location, and total years of experience .